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Full-Time

Senior Marketing Programs Manager

Posted on 6/27/2024

Veracode

Veracode

501-1,000 employees

AI-based software security platform

Senior, Expert

London, UK

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Requirements
  • Bachelor's degree in marketing, Business Administration, or a related field
  • Minimum of 5-7 years of experience in channel marketing, partner marketing, or a similar role
  • Proven track record of developing and implementing successful international marketing programs
  • Strong analytical skills and experience with performance metrics
  • Excellent project management skills
  • Exceptional communication and interpersonal skills
Responsibilities
  • Work in partnership with EMEA go-to-market (GTM) leaders to ensure regional marketing alignment and integration into GTM territory teams and strategy
  • Collaborate with operations teams to embed the ideal customer profile (ICP) into EMEA territory teams for effective account prioritization
  • Work with product, campaigns, and digital marketing on utilization of buyer intent and insights in EMEA regional campaigns targeting, messaging, and outreach
  • Partner with PR, customer advocacy, and social media teams to develop and amplify media coverage, customer stories, and owned activities
  • Identify and execute opportunities to drive performance excellence; enhancing and introducing processes to increase return on investment
  • Track, analyze, and report on the performance of regional marketing programs, communicating program effectiveness to regional and marketing stakeholders

Veracode provides an intelligent software security platform that utilizes AI to detect and address flaws and vulnerabilities throughout the software development lifecycle.

Company Stage

Seed

Total Funding

$114.4M

Headquarters

Burlington, Massachusetts

Founded

2006

Growth & Insights
Headcount

6 month growth

-3%

1 year growth

-7%

2 year growth

-18%