Full-Time

VP Growth and Product Marketing

Updated on 4/30/2025

Duolingo

Duolingo

1,001-5,000 employees

Language learning platform with gamified lessons

Compensation Overview

$276k - $414k/yr

+ Equity Compensation + World-Class Benefits

Expert

New York, NY, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Business Strategy
Data Analysis
Connection
Connection
Connection
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Requirements
  • 15+ years of experience leading growth marketing functions
  • Exceptional skills in leading high-performing teams
  • Demonstrated ability to lead complex, high-stakes projects with Marketing, Engineering, Product, and Design partners
  • A track record of driving measurable business growth
  • Experience as part of a senior leadership team, shaping business strategy
  • A highly analytical approach with strong critical thinking abilities
  • Experience in a fast-paced, experimental culture that prioritizes speed
  • An ability to thrive in cross-functional environments and influence at all levels
  • Outstanding people management skills
Responsibilities
  • Own a multi-million-dollar budget to drive user growth
  • Equip the Marketing team with data and insights to guide our overall strategy
  • Partner closely with Product to build awareness and drive adoption of new features and products
  • Conceptualize new strategies and creative tactics to fuel growth across the user lifecycle stages, and unlock untapped opportunities
Desired Qualifications
  • Experience in app-based and subscription businesses
  • A background in Product Management and/or Data Science
  • A STEM degree

Duolingo provides a language learning platform that engages users through gamified, bite-sized lessons. The app caters to a wide range of learners, from those studying for personal interest to professionals and students. Users can access the core features for free, while premium subscriptions offer an ad-free experience and additional functionalities. Duolingo stands out from its competitors by being the most downloaded education app ever on the App Store and the top-grossing education app in 2019. The company's goal is to make high-quality education accessible to everyone.

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

Pittsburgh, Pennsylvania

Founded

2011

Simplify Jobs

Simplify's Take

What believers are saying

  • AI-driven personalized learning can enhance user engagement and retention.
  • Expansion into chess, music, and math diversifies revenue streams and attracts new users.
  • Partnerships like with Carnival Cruise Line increase brand visibility and engagement.

What critics are saying

  • Competition from AI-driven EdTech startups like SigIQ.ai could challenge market position.
  • Expansion into non-language subjects may dilute Duolingo's language-learning brand identity.
  • Reliance on Amazon Web Services poses risks if service disruptions occur.

What makes Duolingo unique

  • Duolingo offers 98 courses across nearly 40 languages, a broad language selection.
  • The platform uses gamified, bite-sized lessons to enhance user engagement.
  • Duolingo's freemium model allows free access with optional premium features.

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Benefits

Medical, dental, and vision for employees as well as eligible partners and dependents

Mental health benefits such as therapy sessions and coaching to support you to be your best self

Fertility benefits to support your family planning journey

Fully paid parental and adoption leave

Fully paid subscription to Care.com and paid backup days for dependents and your fur family

401(k) with generous match and immediate vesting

20 days of PTO, with two additional weeks off for winter break

Yearly professional development stipend

Transportation reimbursement for however you get to work

Lunch prepared daily by our in-house chefs

Annual international retreat for all full-time employees

On-site gym and massages

On-site game/break room

Growth & Insights and Company News

Headcount

6 month growth

34%

1 year growth

35%

2 year growth

35%
Vice
Apr 30th, 2025
Duolingo Is Replacing Human Workers With AI

To underscore its commitment to becoming an "AI-first" company, as von Ahn put it, Duolingo just released 148 new AI-developed courses.

Daily Guardian
Apr 30th, 2025
Duolingo Launches 148 New Language Courses Expands Access to Popular Languages Including Japanese and Korean

PITTSBURGH, April 30, 2025 (GLOBE NEWSWIRE) - Duolingo (NASDAQ: DUOL), the world's leading mobile learning platform, today announced the launch of 148 new language courses, more than doubling its current offering and marking the largest expansion of content in the company's history.

Course Joiner
Apr 25th, 2025
Duolingo Launches Free Chess Course - What You Need to Know in 2025"

In April 2025, Duolingo officially launched its Free Chess Course, opening the doors for millions to learn chess in the same fun, accessible way the app teaches languages, music, and math.

VentureBeat
Apr 22nd, 2025
Duolingo’S Next Move Is Teaching Chess

Duolingo, the world’s most popular learning app, is adding a new subject to its curriculum: Chess.Now in early testing, the Chess course marks the company’s first new subject since launching Music and Math in 2023 and brings one of the oldest games into the world of bite-sized, gamified learning.Yep, the app that brought you language, math, and music now takes on pawns, puzzles, and full-on gameplay.With Duolingo’s Chess course, learners can start from square one, learning how each piece moves, how to spot tactical patterns, and how to build a winning strategy. Most lessons focus on solving short puzzles to sharpen your thinking, and learners can apply what they’ve learned in fast-paced “mini-matches” or full games against the in-app chess coach, Oscar, one of Duolingo’s beloved characters.Chess is Duolingo’s first new game/app since 2023.While many chess platforms cater to those who already know the rules and logic, Duolingo’s course is built for anyone who’s ever been curious about the game or intimidated by it, the company said. By making chess more approachable and accessible, the company aims to introduce it to millions of new learners around the world, just like it has with language, math, and music.“Chess is an ideal fit for Duolingo,” said Luis von Ahn, CEO of Duolingo, in a statement. “It sharpens your brain, it’s packed with strategy, and like language learning, it’s a skill that gets better with practice.”The course is currently being tested with a limited number of learners. Duolingo will roll Chess out to learners on iOS in English in the coming weeks, with support for additional operating systems and language interfaces planned in the months ahead. Daily insights on business use cases with VB Daily. If you want to impress your boss, VB Daily has you covered. We give you the inside scoop on what companies are doing with generative AI, from regulatory shifts to practical deployments, so you can share insights for maximum ROI.Read our Privacy PolicyThanks for subscribing

StartUpRise
Apr 8th, 2025
SigIQ.ai Raises $9.5M in Seed Funding Round Led by Duolingo

SigIQ.ai raises $9.5M in seed funding round led by Duolingo.