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Marketing Enablement Manager
Confirmed live in the last 24 hours
United Kingdom
Experience Level
Desired Skills
Data Analysis
Lead Generation
  • Experience in data analysis and customer research
  • Experience building content marketing plans across multiple geographies, taking key regional differences (e.g., based on market maturity, brand awareness, purchasing behavior) into consideration
  • Experience in B2B content and a strong understanding of paid and organic media channels and how they relate to content and campaign promotion and amplification
  • A can-do solutions and collaborative approach to getting things done in a timely way
  • Excellent command of English language and grammar alongside excellent communication skills and first-class editing skills
  • Collect and analyze customer data from various channels (Gong, Interviews, Salesforce, etc) to provide insights to improve and update marketing and sales materials and our value propositions
  • Leverage research and information to proactively identify business opportunities and gain internal support to act upon these opportunities
  • Perform competitive research and advice on marketing tactics to help position us to win more customers
  • Work closely with Product Marketing Managers to create sales collateral for relevant launches
  • Evaluate the impact of enablement materials in achieving their KPIs, including impact on lead generation, retention, and engagement
  • Bringing the consumer perspective to marketing decision-making by executing market analysis and research activities to provide insights and recommendations
  • Work with sales leadership to develop, execute, optimize and assess the enablement program, delivering better content to help our reps be more efficient and effective
  • Effectively manage ad-hoc content requests as and when they arise
  • Jump in and get your hands dirty when required - proofreading, tweaking, mending and up levelling content if necessary
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