Full-Time

Global Marketing Director

Posted on 10/23/2024

Worldcoin

Worldcoin

201-500 employees

Provides digital identity and financial network

Compensation Overview

$190k - $230k/yr

+ Long-term Incentive Package + Variable Compensation

Senior, Expert

San Francisco, CA, USA

Requires in-office presence in downtown San Francisco.

Category
Brand & Creative Marketing
Growth Marketing
Growth & Marketing
Required Skills
SEO
Marketing
Data Analysis
Requirements
  • Extensive experience in marketing leadership roles with an emphasis on growth.
  • In-depth understanding of international markets, curiosity around cultural nuances, and global business practices.
  • Strong strategic thinking and problem-solving.
  • Exceptional communication skills to effectively collaborate with diverse teams and regions.
  • Creative thinking and innovation to develop effective global marketing strategies and campaigns.
Responsibilities
  • Help evolve and execute a comprehensive global marketing strategy that aligns the World vision with the work we bring to market.
  • Develop strategies to enter new markets effectively.
  • Help foster a culture of innovation, creativity, collaboration, and high performance.
  • Help maintain and enhance the organization's global brand identity.
  • Collaborate closely with cross-functional teams to develop and execute global product marketing strategies.
  • Oversee global digital marketing efforts, including SEO, SEM, and online advertising campaigns.
  • Utilize analytics tools to measure the performance of global marketing initiatives when possible.
  • Manage budgets efficiently, allocating resources effectively for maximum impact while ensuring compliance with financial guidelines.
  • Help identify global partnerships, collaborations, and marketing opportunities.

Worldcoin provides a digital identity and financial network aimed at giving everyone access to the global economy, regardless of their location or economic status. Its main product is the Worldcoin wallet, which works with the World ID to enable users to make transactions on the Worldcoin network. The technology is based on an open-source protocol, allowing the community of developers and technologists to modify and improve it. This community is supported by the Worldcoin Foundation, which helps it grow until it can sustain itself. Unlike many competitors, Worldcoin focuses on universal access and operates globally, targeting individuals who want to engage in the economy through a digital identity. The company's goal is to democratize economic participation in an increasingly digital world.

Company Size

201-500

Company Stage

Early VC

Total Funding

$150M

Headquarters

San Francisco, California

Founded

2019

Simplify Jobs

Simplify's Take

What believers are saying

  • Partnership with Visa could enhance user experience with seamless financial transactions.
  • World Chat integration may boost user engagement with secure communication features.
  • World Construct incubator program could attract innovative developers to the platform.

What critics are saying

  • Regulatory scrutiny over biometric data use could lead to legal challenges.
  • Decline in WLD token value suggests potential instability in investor confidence.
  • German regulator's order to delete biometric data poses operational challenges.

What makes Worldcoin unique

  • Worldcoin offers a privacy-focused network with secure digital asset management.
  • The World App integrates digital identity with financial transactions for global connectivity.
  • Worldcoin's open-source protocol allows community-driven technology modifications.

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Benefits

Health, dental, & vision insurance for you & dependents

401(k) plan

Flexible work hours

Unlimited time off

Parental leave

Daily catered lunch and dinner upon return to office

Home office set up stipend

Growth & Insights and Company News

Headcount

6 month growth

1%

1 year growth

3%

2 year growth

0%
PYMNTS
Mar 24th, 2025
Report: Sam Altman’S World Network Discusses Adding Visa Card Functionality

World Network, the organization co-founded by Sam Altman that is part of the blockchain-based ecosystem that includes Worldcoin, is reportedly in talks with Visa to add on-chain card features to the organization’s self-custody cryptocurrency wallet. The company that oversees the ecosystem, Tools for Humanity, sent a request-for-product form to card issuers, CoinDesk reported Monday (March 24), saying it had seen a copy of the form. Reached by PYMNTS, World Network declined to comment on the report

CoinsHolder
Mar 17th, 2025
World and Razer Partner to Combat AI Bots in Online Gaming

The 'Razer ID verified by World ID' allows gamers to optionally integrate World's anonymous proof of human verification with Razer's unified single sign-on account for services and software.

Big Startups
Mar 8th, 2025
Sam Altman's Worldcoin Wants to Scan Your Eyes - Will You Let It?

To enhance its ecosystem, Worldcoin has introduced a mini app store that integrates various services such as:

CryptoSlate
Mar 6th, 2025
World’S Wld Token Trades At An All-Time Low Despite Introduction Of New Messaging Feature

World (formerly known as Worldcoin) has unveiled World Chat, a new messaging tool integrated into the World App.According to a March 6 announcement, this “Mini App” allows users to send messages and transact crypto within the World Network, enhancing communication and digital transactions.Mini Apps are lightweight web-based applications integrated within the World App. These applications give developers access to a global user base of over 24 million, including 11.3 million verified users.World ChatThe chat function is linked to World ID and the World App wallet, allowing users to verify whether they are engaging with real people.The system helps reduce bot-driven spam and fraudulent interactions, making online conversations more trustworthy. Meanwhile, users who haven’t undergone World’s verification processes can still use World Chat.However, verified users enjoy an added layer of trust—conversations with them display blue chat bubbles and a World ID gem in the upper right corner. In contrast, chats with non-verified accounts appear in grey bubbles without the gem.World Chat is currently in beta mode and provides users with end-to-end encryption that ensures secure conversations across the network.World stated that developers can incorporate World Chat into their Mini Apps to enable seamless messaging and friend invitations directly through the World App. This integration encourages interaction and enhances user engagement.WLD’s value sinksThe launch of World Chat comes at a particularly challenging time for World’s native token, WLD, which recently fell below the $1 mark.Data from CryptoSlate shows that WLD dropped over 26% in the past month, hitting $0.8813 on March 4. While it has since rebounded slightly to $0.95766, the token remains down more than 90% from its peak of $11 in March 2024.WLD’s price struggle is surprising considering the continued expansion and growth of World to new countries

CryptoCoinBox
Mar 6th, 2025
Wolrdcoin Launches World Chat for Encrypted Messaging and Crypto Transfers

To assist Mini App growth, Worldcoin has launched World Construct, an incubator program backed by a number of enterprise corporations.

INACTIVE