VP of Drops @ Quidd | Simplify Jobs

INACTIVE

Full-Time

VP of Drops

Posted on 8/31/2023

Quidd

11-50 employees

Digital collectibles and NFT trading platform

Consumer Goods

Senior, Expert

New York, NY, USA

Required Skills

Marketing

Requirements

Minimum 8 years in merchandising and planning roles in specialized e-commerce categories (NFTs, art, collectibles, streetwear, sneakers)
4+ years management experience

Responsibilities

Develop forward-looking plans for drops, including revenue forecasts and budgeting
Track and report on overall collection performance
Maintain and share daily, weekly, and monthly reporting and analyses on key merchandising KPIs
Develop post-mortem process to continually learn and improve drops
Oversee collection deep-dives uncovering hidden insights on key drivers of drop success or failure
Analyze competitive NFT landscape
Develop approaches to pre- and post-mint utility and interoperability
Design comprehensive, multi-year inventory plans for mainstream and crypto-native IP
Allocate quarterly budgets across various drops and post-drop activities
Own the Master Drop Schedule for all on- and off-Quidd and off- and on-chain drops
Coordinate with marketing on all drops including demand generation strategies
Run a systematic drop production process, across merchandising, marketing, and art production
Oversee and ensure successful execution of comprehensive drop strategies and plans
Leverage Quidd’s extensive drop toolkit, developing innovative game mechanics for maximum collectibility and utility
Curate relationships with third-party NFT projections
Identify, pitch, negotiate, and secure deals with IP owners and brands to bring collections to Quidd
Educate partners on the digital collectibles and web3 space
Maintain an updated series of pitch decks that are tailored to different partner types
Provide regular updates to partners on drop performance and aftermarket activity
Own the Quidd Artist in Residence program
Own the Quidd Scout program

Quidd, the original digital collectibles and NFT platform, is looking for a VP of Drops to run the IP pipeline, content team, execution, and drop mechanics for Quidd’s collections.

Requirements

- Minimum 8 years in merchandising and planning roles in specialized e-commerce categories (NFTs, art, collectibles, streetwear, sneakers)

- 4+ years management experience (you will oversee a team of 6)

Responsibilities

Revenue Management

- Develop forward-looking plans for drops, including revenue forecasts and budgeting

- Track and report on overall collection performance, including metrics that span primary market, aftermarket, and customer behavior

- Maintain and share daily, weekly, and monthly reporting and analyses on key merchandising KPIs

- Develop post-mortem process to continually learn and improve drops so they are more efficient and effective in the future

- Oversee collection deep-dives uncovering hidden insights on key drivers of drop success or failure

Inventory & Merchandising

- ManagementAnalyze competitive NFT landscape, including tracking and reporting on latest trends and performing in-depth tear downs of successful and unsuccessful drops

- Develop approaches to pre- and post-mint utility and interoperability; develop cross-chain wholesale partnerships with third-party marketplaces and exchanges

- Design comprehensive, multi-year inventory plans for mainstream and crypto-native IP, charting drops over 12 to 18 month periods

- Manage, deftly, different drop objectives, spanning community-building, primary market revenue, and aftermarket GMV

- Allocate quarterly budgets across various drops and post-drop activities

Drop Production

- Own the Master Drop Schedule for all on- and off-Quidd and off- and on-chain drops; make all drop decisions including scheduling, inventory planning, etc

- Coordinate with marketing on all drops including demand generation strategies

- Run, in partnership with Quidd’s Creative Director, a systematic drop production process, across merchandising, marketing, and art production, including internal and external resources

- Oversee and ensure successful execution of comprehensive drop strategies and plans, from 8 weeks before the drop and 8 weeks after

- Leverage Quidd’s extensive drop toolkit, developing innovative game mechanics for maximum collectibility and utility

- Own all inventory, pricing, and packaging decisions; work in partnership with marketing and creative to take drops to market

- Develop strategy for aftermarket drop performance

- Use the Quidd collecting game mechanics to push collections to their optimal performance

Business Development & Partnerships

- Curate relationships with third-party NFT projections; participate in a council to make investments in an upcoming secret NFT Accelerator Program

- Identify, pitch, negotiate, and secure deals with IP owners and brands to bring collections to Quidd

- Educate partners on the digital collectibles and web3 space and consult on programs that match their strategies, audiences, and IP

- Maintain an updated series of pitch decks that are tailored to different partner types

- Provide regular updates to partners on drop performance and aftermarket activity

- Own the Quidd Artist in Residence program, onboarding new artists and doing end-to-end drop creation with them

- Own the Quidd Scout program to recruit outside licensing and business development consultants to suit the needs of Quidd’s IP pipeline and dealflow

Quidd

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Website

View Company Profile

Quidd is a leader in the digital collectibles industry, serving a diverse user base of over 8 million with a vast selection from 325 brands. The use of blockchain technology for minting and trading NFTs firmly establishes Quidd as a forefront runner in digital asset management. This technological edge, combined with a large and engaged community, provides a dynamic and innovative work environment, ideal for those passionate about pioneering digital economies.

Company Stage

M&A

Total Funding

$27.8M

Headquarters

New York, New York

Founded

2016

Growth & Insights

Headcount

6 month growth

↑ 4%

1 year growth

↓ -18%

2 year growth

↓ -15%

Benefits

Generous PTO

Competitive Salary

401k Contributions

INACTIVE