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Senior Manager Mass Market Development
Confirmed live in the last 24 hours
Locations
Tukwila, WA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Marketing
Sales
Requirements
  • 5+ years of proven experience in leading and growing the revenue and audience of consumer franchises at mass market retail
  • Degree-level education with business, marketing or sales-related fields
  • Creative problem solver comfortable with ground-breaking fast-growth strategies and innovative business models
  • Pragmatic self-starter and inspiring leader with a passion for execution
  • A strong agent for change, accustomed to accountability and driving improvement within teams, with examples to share outlining improved team dynamics and performance within diverse environments
Responsibilities
  • With internal Studio Teams, develop products for the mass environment focused on new player acquisition and product engagement for existing fans
  • Develop a retail partnership model that creates a positive outcome for Wizards and Mass Market partners
  • Create trade marketing strategies that drive product placement and product sell-through
  • Successfully negotiate sales terms with key retail and wholesale accounts
  • Lead forecast and budget creation for both revenue and trade marketing spend
  • Collaborate with Consumer Insights and Business Intelligence to identify how best to acquire and interpret point of sale data
  • Partner with Hasbro to connect Wizards product efforts with larger Hasbro initiatives
Wizards of the Coast
Game publisher
Company Overview
Wizards of the Coast creates entertainment that inspires creativity, sparks passions, forges friendships, and fosters communities around the globe. Their games seek to harness the boundless energy and imagination of their players. In every pursuit, they seek to inspire a lifetime love for games.
Benefits
  • Direct & Indirect Compensation
  • Employee Health Support
  • Caring for Families
  • Parental Leave
  • Core Hours
  • Generous Time Off Programs
  • Free and Discounted Products
  • 4 hours/ Month Paid Volunteer Time
Company Core Values
  • Be legendary
  • Build a well-rounded crew
  • Delve into dungeons
  • Don't split the party
  • It takes a multiverse