Full-Time

Machine Learning Implementation Engineer

Posted on 7/23/2024

OfferFit

OfferFit

51-200 employees

AI-driven marketing optimization and testing

Consumer Software
AI & Machine Learning

Compensation Overview

$113k - $130kAnnually

+ Bonus + Performance Bonus + Commission + Equity Options

Junior, Mid

Remote in USA

100% remote work environment with flexible hours.

Category
Applied Machine Learning
Deep Learning
AI & Machine Learning
Required Skills
Data Analysis
Requirements
  • Must be fluent in English, both written and verbal
  • Up to10-15% travel for company-wide quarterly gatherings, team offsite workshops, customer meetings, and industry-related events
Responsibilities
  • Collaborate with customer Analytics/BI teams and OfferFit colleagues on implementations (use case definition, data integration, pipeline and ML model configuration, etc.)
  • Extend product capabilities by improving architecture and developing reusable data pipelines, APIs, and components
  • Work closely with the ML pipeline development team to improve self-learning (reinforcement learning) algorithms
  • Participate in determining OfferFit’s product strategy and roadmap
  • Oversee the continuous support OfferFit provides customers to ensure their success

OfferFit.ai provides a solution for marketing that enhances the traditional A/B testing method by using artificial intelligence. Their AI-driven testing allows businesses to utilize their own customer data to tailor marketing strategies, determining the best message, product, incentive, channel, and timing for each individual customer. This method is faster and more personalized than manual testing, enabling companies to run multiple tests at once and quickly adjust to changes in the market. OfferFit primarily serves businesses looking for efficient marketing solutions, including those in the sports and entertainment sectors. Their service has shown to significantly boost conversion rates, with clients like Kayo Sports and BINGE reporting a 30% increase in conversion value. The goal of OfferFit is to help businesses improve their marketing effectiveness and increase customer lifetime value through automated, data-driven decision-making.

Company Stage

Series B

Total Funding

$37.9M

Headquarters

Boston, Massachusetts

Founded

2020

Growth & Insights
Headcount

6 month growth

18%

1 year growth

31%

2 year growth

103%
Simplify Jobs

Simplify's Take

What believers are saying

  • OfferFit raised $25M in Series B funding, indicating strong investor confidence.
  • Clients report significant conversion value increases, like Kayo Sports' 30% improvement.
  • AI-driven hyper-personalization aligns with OfferFit's focus, boosting its market relevance.

What critics are saying

  • Increased competition from AI-driven marketing platforms could erode OfferFit's market share.
  • Privacy regulations may impact OfferFit's use of first-party data.
  • Economic downturns could reduce marketing budgets, affecting demand for OfferFit's services.

What makes OfferFit unique

  • OfferFit uses AI to automate and individualize marketing decisions, unlike traditional A/B testing.
  • The platform allows businesses to test multiple variables simultaneously, enhancing efficiency.
  • OfferFit leverages first-party data to optimize customer interactions across channels.

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