Manager - Content Marketing Technology

Career Category

Job Description

Our Content Technology group sits at the intersection of innovation and efficiency, driving a seamless web experience for our users. We leverage cutting-edge tools and best practices to build a scalable, flexible, and performant web presence that aligns with our business goals. Join a passionate team of technologists and strategists who thrive on problem-solving, collaboration, and making a significant impact.

About the Role:

Join a dynamic team at the forefront of digital transformation in healthcare. As a Manager in our Content Technology group, you’ll work with cross-functional teams of product managers and developers focused on Adobe Suite capabilities—including Adobe Assets, Adobe Sites, Creative Suite, Content Analytics, and Workfront. You will have the opportunity to lead a technical team, providing direction and guidance to ensure the successful delivery of scalable, high-impact solutions that drive business value. This high-impact role is central to shaping our digital content strategy, enhancing operational efficiency, and delivering seamless, scalable, and compliant digital experiences.

Key Responsibilities:

Strategic & Technical Leadership:

• Lead the design, development, and deployment of digital experiences using Adobe Experience Cloud tools.
• Define and execute scalable web strategies that align with enterprise marketing and digital goals.
• Guide roadmap development for Adobe-based content solutions, ensuring regulatory compliance, scalability, and measurable performance outcomes.
• Analyze data from Adobe Content Analytics and other tools to inform strategic decisions and improve digital effectiveness.

Operational Excellence:

• Own the governance of content workflows, taxonomy, and digital asset management using Adobe Assets and Workfront.
• Implement robust operational processes for development, testing, deployment, and performance monitoring.
• Champion web performance, SEO, accessibility, and compliance with regulatory and brand standards.

Team & Project Delivery:

• Manage and mentor a team of developers, content technologists, and offshore contributors.
• Oversee day-to-day execution of content technology workstreams, including sprint planning, task prioritization, and vendor coordination.
• Promote a collaborative team culture, encouraging continuous improvement and cross-functional learning.

Collaboration & Communication:

• Serve as a point of contact for global stakeholders including marketing, product, and digital technology teams.
• Facilitate effective communication across time zones, ensuring alignment on priorities, project status, and delivery timelines.
• Collaborate with offshore/onshore development teams, ensuring smooth and effective execution.

Qualifications:

• 5+ years of experience in web development, content management, or digital product leadership, with at least 3 years in a managerial role.
• Deep expertise with Adobe Experience Cloud, especially AEM Sites & Assets, Workfront, Creative Suite, and Adobe Content Analytics.
• Proven track record of leading digital content initiatives with cross-functional teams.
• Strong understanding of web content lifecycle, content governance, and metadata strategy.
• Technical proficiency in HTML5, CSS3, ReactJS, Angular, Bootstrap, or related front-end frameworks.
• Strong knowledge of web compliance standards, including accessibility (WCAG), privacy, and industry regulations.
• Effective stakeholder management, communication, and team leadership skills.

Preferred Experience:

• Pharmaceutical or healthcare sector experience.
• Familiarity with Agile methodologies and sprint-based delivery.
• Working knowledge of Salesforce Marketing Cloud or other CRM platforms.
• Technical understanding of web architectures, APIs, and performance optimization.