Product Marketing Manager

Product Marketing Manager, Product Adoption

Broomfield, CO

Los Angeles, CA

New York City, NY

Hybrid Schedule (M/F remote, T/W/TH in-office)

At Magnite, we cultivate an environment of continuous growth and collaboration. Our work impacts what millions of people read, watch, and buy, and we’re looking for people to help us tackle that responsibility with creativity and focus.  Magnite (NASDAQ: MGNI) is the world’s largest independent sell-side advertising platform. Publishers use our technology to monetize their content across all screens and formats including CTV / streaming, online video, display, and audio. Our tech fuels billions of transactions per day!

As a Product Marketing Manager focused on in-product engagement, you will lead the strategy and execution of in-app messaging and feature adoption across Magnite’s platform using tools like Pendo.io. This role is perfect for someone passionate about improving the user experience from within the product itself—turning feature launches into client value through timely, strategic communication.

You’ll also bring operational rigor to the Product Marketing team by organizing workflows, driving project visibility with tools like Asana, and ensuring stakeholders have clear insight into what Product Marketing is delivering and when.

The role reports to the Director, Product Marketing.

In the role, you will:

• Lead In-Product Enablement: Own our product enablement strategy and execution, aligning messaging with UX and brand, analyzing engagement trends, and partnering with client education teams to drive feature adoption and a cohesive user experience.

• Go-to-Market Strategy: Collaborate with product, sales, and marketing teams to design and execute GTM strategies that drive product adoption and revenue. Expand the depth and breadth of GTM launches and associated integrated marketing campaigns, with measurable outcomes.

• Sales Enablement + Content: Develop high-quality enablement materials centered on storytelling, including presentations, interactive web content, datasheets, demo videos, solution guides, and more, to support the commercialization of our products

• Messaging and Positioning: Craft differentiated product messaging that aligns with Magnite’s brand narratives, enhancing competitive positioning in the market

• Drive Operational Excellence: Manage tools like Asana, creating visibility into the Product Marketing roadmap, and standardizing workflows to improve inter-team collaboration, track progress, and ensure timely delivery of key initiatives.

• AI and Automation: Use advanced tools, including LLMs such as ChatGPT, to streamline the development of marketing assets, improve team productivity, and enhance campaign effectiveness

We’re looking for someone with:

• 4+ years of product marketing, marketing, or product management experience in B2B technology, preferably SaaS or ad tech.

• Strong familiarity with tools such as Marketo, Asana, Google Workspace, Pendo, Miro, Tableau, ChatGPT, Google Analytics, Jira, Coda, and Salesforce, and the ability to manipulate data sets for insights.

• Experience leveraging Large Language Models (LLMs) like ChatGPT to enhance content creation, optimize workflows, and support decision-making

• Understanding of programmatic advertising or ad tech ecosystems is preferred but not required.

• Proven ability to influence cross-functional teams, foster productive debates, and craft narratives that resonate with technical and non-technical audiences.

• Strong written and verbal communication skills, with the ability to create engaging content across multiple mediums.

• Collaborative mindset with excellent interpersonal skills to engage with colleagues, teams, and external stakeholders.

Total Rewards Include

Comprehensive Perks and Benefits: 

• Comprehensive Healthcare Coverage for You and Your Family from Day One

• Generous Time Off  

• Holiday Breaks and Quarterly Wellness Days

• Equity and Employee Stock Purchase Plan

• Family-Focused Benefits and Parental Leave 

• 401k Retirement Savings Plan with Employer Match

• Disability and Life Insurance

• Cell Phone Subsidy

• Fitness and Wellness Reimbursement

Company Culture: 

We believe collaboration is essential to success. Magnite’s hybrid schedule includes two days worked remotely (Monday and Friday) and three days on-site (Tuesday, Wednesday and Thursday). Our offices provide catered lunches, beverages, snacks, training and development, and office events to support your work week.  We also understand you have appointments, families, hobbies, and other commitments. Magnite strives to maintain a healthy work/life integration for all employees so you can bring your best every day - both at work and at home.

• Community Service and Volunteer Events

• Company-Matched Charitable Contributions

• Wellness Coach and Mental Health Support

Magnite Invests in You:

• Career Development Initiatives and a Career Growth Framework

• Culture and Inclusion Programs

• Bonusly Peer-to-Peer Recognition Program

About Us

The world's leading agencies and brands trust our platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile-high Denver, historic London, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC.

In Colorado, the base salary range for this position is: $95,000 - $105,000 in addition to an annual variable bonus based on performance and company equity (NASDAQ: MGNI).

In New York, the base salary range for this position is: $105,000 - $115,000 in addition to an annual variable bonus based on performance and company equity (NASDAQ: MGNI).

In California, the base salary range for this position is: $105,000 - $115,000 in addition to an annual variable bonus based on performance and company equity (NASDAQ: MGNI). 

For Los Angeles-based applicants:

Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

The material job duties of this specific job position for which Magnite reasonably believes that a criminal history may have a direct, adverse, and negative relationship include:

• Having access to the Company’s Confidential Information or trade secrets including data related to customers, clients, vendors, business partners, or suppliers 

• Work with cross teams  to access datasets, databases, formulas, algorithms, tools, products, prototypes, systems applications, and technologies in any stage of development

Magnite is an Equal Opportunity Employer and does not discriminate against applicants due to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other federal, state or local protected class.

Our Commitment: We aim to incorporate a wide range of voices into our Magnite culture, cultivating an environment where employees feel welcomed, cared for, and encouraged to freely share ideas. We are committed to employee growth, collaboration, inclusion, and innovation.  We invest in Magnite’s local communities. We seek talent from all backgrounds to champion corporate values of seeing the big picture and being catalysts of change.

Want to learn more about us?

Check out our blog for Magnite announcements and Ad Tech industry news! 

Recruiting Agency Notice

Magnite does not accept agency resumes and is not responsible for any fees related to unsolicited resumes.