Full-Time

Marketo Consultant

Blue Acorn iCi

Blue Acorn iCi

Compensation Overview

$135k - $185k/yr

No H1B Sponsorship

Remote in USA

Remote

Bachelor's

Category
Consulting (1)
Required Skills
NetSuite
Microsoft Office
ERP
Webhooks
CRM
Salesforce
REST APIs
Oracle
Requirements
  • Deep technical expertise in Adobe Marketo Engage, including architecture, data design, automation, integrations, governance, and advanced troubleshooting.
  • Seven or more years of direct client consulting experience.
  • Experience designing and supporting complex Marketo implementations.
  • Expertise in B2B marketing automation best practices.
  • Experience with REST APIs, webhooks, CRM synchronization, Model Context Protocol, and enterprise integration patterns.
  • Strong understanding of Marketo data architecture and scalability considerations.
  • Experience evaluating Smart Campaign processing, operational workflows, and automation performance.
  • Ability to translate business requirements into architecture, design, and development activities.
  • Experience presenting technical solutions to both technical and non-technical audiences.
  • Strong facilitation, consulting, and problem-solving skills.
  • Proficiency utilizing AI tools within daily workflows.
  • Excellent verbal and written communication skills.
  • Ability to establish credibility and trust with clients and stakeholders.
Responsibilities
  • Serve as a recognized authority in Adobe Marketo Engage and integrated Adobe solutions following industry best practices and standards.
  • Act as a subject matter expert on B2B marketing automation methodologies and best practices.
  • Gather and understand client business objectives, technical requirements, and key performance indicators.
  • Assess client technical environments and identify implementation gaps relative to business goals.
  • Translate business use cases into scalable Marketo solution designs while balancing campaign flexibility, reporting requirements, integration dependencies, and platform guardrails.
  • Review technical designs for alignment with key performance indicators, business objectives, and implementation feasibility.
  • Document actionable recommendations to reduce implementation risk and improve platform adoption.
  • Advise clients on architectural design and B2B data models for Marketo integrations.
  • Design and evaluate integrations between Marketo and enterprise platforms including customer relationship management, enterprise resource planning, and other business systems.
  • Review application programming interface usage patterns and integration architecture to identify quota, throughput, concurrency, and data processing risks.
  • Provide guidance on integration technologies including representational state transfer application programming interfaces, webhooks, customer relationship management synchronization, and interoperability across Adobe and non-Adobe systems.
  • Evaluate processing, scalability, and downstream impacts of complex data models and recommend sustainable solutions.
  • Provide troubleshooting and design guidance for advanced Marketo data structures, including custom fields, custom objects, and custom activities.
  • Evaluate Smart Campaign designs, trigger versus batch strategies, campaign qualification behavior, and operational guardrails.
  • Support troubleshooting of complex automation issues including campaign recursion, processing delays, activity volume impacts, synchronization backlogs, and unintended behavior.
  • Provide best-practice guidance for Marketo Design Studio assets including emails, forms, templates, and landing pages.
  • Recommend scalable solutions that support performance, maintainability, and long-term growth.
  • Manage multiple client engagements simultaneously while ensuring timely delivery and high-quality service.
  • Interact regularly with marketers, analysts, developers, and executive stakeholders.
  • Facilitate technical discussions and solution reviews with clients and partners.
  • Establish credibility and trust through strong communication and consulting skills.
  • Support customer success initiatives and drive adoption of Adobe solutions.
  • Maintain accurate project records, workload estimates, and time tracking documentation.
  • Create client-facing documentation, presentations, and recommendations using Microsoft Office and AI-enabled tools.
  • Leverage AI technologies to improve workflow efficiency, research platform capabilities, and accelerate delivery.
  • Continuously expand technical expertise through training, certifications, and self-study.
Desired Qualifications
  • Experience integrating Marketo with Salesforce, Microsoft Dynamics CRM, NetSuite, Oracle, and other enterprise platforms.
  • Experience supporting complex B2B marketing operations environments.
  • Knowledge of Adobe Experience Cloud solutions beyond Marketo.
  • Experience with web and mobile solution architecture.
  • Proven success working in fast-paced consulting environments.
  • Bachelor's degree in Computer Science, Information Systems, Marketing Technology, Business, or a related field.

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