We’re looking for a creative and analytical marketing leader to own our content program and take it to the next level. You’ll play a crucial role in delighting our audiences, supercharging our pipeline, and telling the story behind our mission to accelerate the climate economy. Partnering closely with teams across Watershed, you’ll architect an industry-leading content strategy and help bring a program of compelling assets to life.

Our ideal candidate will be a seasoned and strategic content marketer who has top-notch writing and editing skills, a brand-first mindset with demand gen chops to match, and a data-driven approach to strategy. You’ll have an exceptionally high bar for content quality, and deep experience with the B2B playbook––alongside a desire to get creative and rewrite the rules. 

You will:

• Own and scale a full-funnel content strategy––from architecting the plan, to writing and overseeing content across channels, to executing on distribution plans and reporting on metrics
• Write, copyedit, and oversee the creation of thoughtful assets that fuel campaigns and narratives, including long-form content, blog posts, videos, email, social, and more
• Run an efficient, high-performing content marketing program, including managing calendars, tools, processes, and dashboards
• Lead, coach, and inspire a small but mighty team of full-time and contract marketers
• Be a steward for our brand voice, helping it evolve and scale across channels

You might be a fit if you have: 

• At least 6+ years of experience in B2B content marketing
• Experience leading teams as an empathetic, collaborative, and effective people manager 
• Demonstrable success owning and executing on a content strategy, tracking performance, and achieving results
• A finger on the pulse of content trends, insights, and tools
• Experience distilling complex topics into easily digestible, compelling assets
• Superb grammar, writing, proofreading, and editorial skills
• The ability to thrive in a high-growth, fast-paced environment