Director of Commerce

Who We Are

UnitedMasters is building a marketplace that connects artists, brands and fans - empowering artists to earn and grow. UnitedMasters has taken the bold step of building a music distribution service that, radically, puts artists first - disrupting the legacy music business by letting up-and-coming artists distribute their music directly to fans through streaming services while maintaining ownership of their master recording rights and up to 100% of royalties. Through the combination of UnitedMasters’ music distribution platform and its deep ties to brands, UnitedMasters enables independent artists and change-makers to grow and earn unlike any other platform.

The UnitedMasters team is made up of musicians, marketers, engineers, and storytellers with backgrounds from YouTube, SoundCloud, Pandora, Facebook, Uber, Dropbox, Complex, VICE, and more. We work hand in hand with the award-winning creative teams that forge those innovative partnerships at Translation,(our in-house creative advertising agency).

This role will sit on the Commerce team reporting to the Head of Commerce and will work closely with the Director of Label Services. You will also collaborate extensively with theSr.Manager of Commerce to support the growth and evolving needs of the Commerce department. You will be expected to work across both artist and label services functions. 

 This is a hybrid role with 4 days in the office and 1 day remote.

What You'll Do

• Manage the commerce function within both the Artist & Label Services offerings, acting as a central resource for all commerce-related needs and opportunities.
• Own and drive commerce strategy to maximize streaming revenue, audience engagement, and DSP visibility for both artist and label clients.
• Serve as the primary point of contact for key DSP partners (Apple Music, Amazon Music, Spotify, YouTube Music), overseeing account relationships, securing editorial placements, playlisting, and marketing opportunities.
• Collaborate directly with artists and labels to refine and execute streaming marketing plans, ensuring strong performance and visibility across DSPs.
• Support clients in building and strengthening their relationships with streaming platforms, ensuring effective communication and issue resolution as needed.
• Develop and implement streaming strategies that align with rollout plans and marketing strategies, ensuring the commercial success of frontline releases as well as catalog.
• Stay up-to-date on the latest trends and developments across streaming services, and provide strategic insights to artists and labels to enhance their digital presence.
• Represent UnitedMasters' Commerce department in client meetings, acting as a key resource for clients, and helping resolve any commerce related issues.
• Work closely with the Head of Commerce and Director of Label Services to support the growth and needs of the Commerce offering to label clients, while aligning with overall business objectives. 
• Manage and collaborate with the Sr. Manager of Commerce across strategy and needs for our artist and label clients, as well working closely on Commerce department needs and growth.
• Co-manage the team coordinator with the Sr. Manager of Commerce. 
• Work cross-functionally with internal teams (marketing, artist relations, product, and more) to align commerce strategies with broader company goals, specifically supporting the Commerce, Artist Services and Label Services divisions and their growth.

Knowledge, Skills and Abilities

• Deep expertise in the music streaming ecosystem, with a strong understanding of commerce strategies and DSP best practices.
• Proven ability to manage relationships with key DSPs, ensuring effective communication and securing editorial, playlisting, and marketing opportunities.
• Strong analytical skills, with the ability to interpret streaming data and apply insights to improve label commerce strategies.
• Excellent communication skills, with the ability to collaborate across departments and with external partners.
• Creative problem-solving skills, with a strong ability to think strategically about streaming and digital marketing initiatives from both a label and artist perspective. 
• Proven track record in ideating, implementing and executing commercial marketing strategies and campaigns. 
• Experience with educating labels and artists on best practices and streaming strategies to set them up for long term success and growth. 

Minimum Qualifications

• 6-8 years of experience in Commerce, Streaming, Digital Sales, Partner Relations, and/or Digital Account Management at a music distribution company or record label, with a focus on supporting both artists and labels directly. 
• Established senior-level relationships with DSPs and a track record of securing editorial, playlisting, and marketing opportunities.
• Demonstrated success in driving streaming revenue growth and visibility for clients through effective commerce activations and partnerships.
• Track record of overseeing partnerships with major streaming services.

About UnitedMasters, Inc.

UnitedMasters Inc. represents the creative solutions company, Translation, and the leading software and services platform for independent creators, UnitedMasters. UnitedMasters enables ownership, exposure, and new paths for financial return for independent creators, while Translation helps brands leverage the power of contemporary culture to achieve transformational growth. Combined, UnitedMasters, Inc. is the world’s leading marketplace for cultural capital, connecting independent artists and brands to realize a future in which all creators own their future. Backed by Alphabet, Andreessen Horowitz, and Apple, UnitedMasters, Inc. is reimagining how brands and artists come together to tell their stories, build profitable growth, and push culture forward.

Salary Hiring Range: $100,000 - $130,000

Our salary ranges are based on paying competitively for our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide (e.g. bonus, stock options, 401(k) match, etc.)

Individual pay rate decisions are based on a number of factors, including qualifications for the role, experience level, skillset, and balancing internal equity relative to peers at the company.  We expect the majority of the candidates who are offered roles at our company to fall healthily throughout the range based on these factors. 

The range above is for the expectations as laid out in the job description, however we are often open to a wide variety of profiles, and recognize that the person we hire may be less experienced (or more senior) than this job description as posted.  If that ends up being the case, the updated salary range will be communicated with you as a candidate.

The salary range above is for the NY/CA.  As a company, we have a location based strategy, which means the salary range could be lower or higher than this if the role is hired in another location.

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