Full-Time

Lifecycle Marketing Manager

ONE

ONE

51-200 employees

AI-powered platform enabling on-demand fashion production

No salary listed

New York, NY, USA

In Person

Category
Growth & Marketing (1)
Required Skills
Zapier
Requirements
  • Have 2-5 years of experience in growth, lifecycle marketing, or startup execution, ideally in a zero-to-one or solo operator role.
  • Think like a product manager for the funnel — test, iterate, measure.
  • Have built or automated workflows using no-code tools (Zapier, Airtable, Klaviyo, etc.) and love connecting the dots between tools without needing an engineer.
  • Can write persuasive, clear, and high-converting copy—emails, texts, modals, landing pages, all of it.
  • Love fast feedback loops. You're addicted to testing ideas, measuring impact, and improving daily.
  • Are highly self-directed—you see problems and solve them before they’re assigned.
Responsibilities
  • Own user retention: Map the lifecycle, find dropoffs, and build experiments to bring people back.
  • Hack together systems: Use AI, no-code tools, and your own creative muscle to build automations, messaging flows, and activation loops.
  • Create at scale with AI: Use AI tools to generate and personalize content, landing pages, emails, and in-product experiences.
  • Run lifecycle experiments: Test content, timing, frequency, and segmentation strategies to find what works—across messaging, onboarding flows, reactivation campaigns, or new user segments.
  • Act on data: Surface insights, design interventions, and measure impact.

Resonance provides an AI-powered operating system for fashion called ONE that lets brands design, produce, and sell garments on demand with no excess inventory. ONE handles design to production on a single platform, enabling private labels and market-ready products in weeks, with on-demand manufacturing and easy sample creation. It differentiates itself by combining AI-driven design with end-to-end supply chain management for rapid, zero-waste production, serving established brands, emerging labels, and individual creators. Its goal is to make the fashion value chain more sustainable, efficient, and profitable by reducing waste and helping brands respond quickly to cultural trends.

Company Size

51-200

Company Stage

Seed

Total Funding

$48.8M

Headquarters

New York City, New York

Founded

2015

Simplify Jobs

Simplify's Take

What believers are saying

  • Manufacturing lab in Santiago enables fast delivery and low shipping emissions.
  • Free tier with 50+ materials drives e-commerce adoption; Pro at $100/month scales wholesale.
  • 'Design, sell, make' model eliminates 30% industry waste and inventory risk.

What critics are saying

  • Hurricanes disrupt Santiago lab, halting production in 12-24 months.
  • Amazon's AWS Fabric undercuts with scalable zero-inventory in 6-12 months.
  • Nike's Fabricate scales to 1M units daily, squeezing margins in 24-36 months.

What makes ONE unique

  • ONE is the first AI-powered operating system for on-demand fashion manufacturing at scale.
  • CreateOne simulates fabric drape, texture, and fit in 3D without physical samples.
  • Dynamic value chain routes orders across factories, optimizing for carbon and quality.

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