Redwood City, California
6 month growth↑ 2%
1 year growth↑ 13%
2 year growth↑ 23%
- 4+ years in SaaS product marketing
- Comprehensive knowledge of the enterprise sales cycle
- Ability to thrive in a fast-paced environment
- Cross-functional collaborator with ability to influence key stakeholders and execs
- Strong business acumen
- Develop and drive the overall go-to-market plan for enterprise content management, metadata and workflow capabilities
- Develop compelling, differentiated messaging
- Manage and execute the cross-functional implementation of the product launch plan
- Develop content for external marketing channels
- Engage directly with prospects and customers to learn about their ECM, content, metadata and workflow needs
- Actively partner with the product team and influence the product roadmap
- Contribute to analyst briefings, evaluations and reports to establish the Box Content Cloud as a market leader
- Serve as a passionate advocate and collaborative leader
- Experience in the traditional Enterprise Content Management (ECM) space
- Experience in OpenText, Documentum, Hyland, Alfresco etc.
- Proven track record of a 'test and learn approach' to decision-making
WHAT IS BOX?
Box is the market leader for Cloud Content Management. Our mission is to power how the world works together. Box is partnering with enterprise organizations to accelerate their digital transformation by creating a single platform for secure content management, collaboration and workflow. We have an amazing opportunity to further establish ourselves as leaders in the space, and we need strong advocates to help us achieve that goal.
By joining Box, you will have the unique opportunity to help capture a majority of this developing market and define what content management looks like for the digital enterprise. Today, Box powers 100,000+ businesses, including many top Fortune 500 companies who trust our secure collaboration platform to manage the entire content lifecycle.
WHY BOX NEEDS YOU
Box solves important business problems for customers of all sizes, in every industry. We are growing fast. Real fast. Every business in the world is looking to modernize the way that they work. The Box Content Cloud is ideally positioned to help enterprises transform how people manage their content and execute their mission-critical workflows. As a product marketer for key enterprise content management and workflow capabilities at Box, you’re responsible for developing positioning, messaging, and integrated go-to-market plans to drive awareness and adoption, and have fun while doing so! You’ll collaborate with various teams including product management, business development, sales, and customer success to deliver exceptional value to our customers. And you’ll help define what the future of work looks like — both at Box and for our customers.
WHAT YOU’LL DO
Develop and drive the overall go-to-market plan for enterprise content management, metadata and workflow capabilities including product launches, pricing/packaging, positioning/messaging and field enablement
Develop compelling, differentiated messaging, with a clear understanding of the target customer/audience, competition and the use cases we are able to address
Manage and execute the cross-functional implementation of the product launch plan partnering with Brand, PR, demand generation teams
Develop content for external marketing channels (blog posts, presentations, 1-pagers, e-books, thought leadership) as well as for GTM team enablement (outbound plays, battle cards, pitch decks, webpages, call scripts, email templates)
Engage directly with prospects and customers to learn about their ECM, content, metadata and workflow needs, and educate them about the Box Content Cloud
Actively partner with the product team and influence the product roadmap based on customer insight, market research, customer adoption, and market awareness
Contribute to analyst briefings, evaluations and reports to establish the Box Content Cloud as a market leader
Above all else, you will serve as a passionate advocate and collaborative leader who brings together marketing, sales, customer success, and product teams to drive business results
WHO YOU ARE
4+ years in SaaS product marketing, including experience in the traditional Enterprise Content Management (ECM) space
Ideally have worked in OpenText, Documentum, Hyland, Alfresco etc.
Comprehensive knowledge of the enterprise sales cycle... understanding the requirements for seller success
Ability to thrive in a fast-paced environment juggling multiple deliverables, and a bias for action
Proven track record of a “test and learn approach” to decision-making, including being comfortable iterating based on data
Cross-functional collaborator with ability to influence key stakeholders and execs
Strong business acumen with an understanding of what keeps executives up at night
Head-over-heels about this role — but not sure you meet all the requirements? Apply anyway! Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Box, we take a big-picture approach to hiring that fosters authenticity, diversity, and inclusion. If you’re passionate about this opportunity, chances are, you shine pretty bright.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability, and any other protected ground of discrimination under applicable human rights legislation.Box strives to respect the dignity and independence of people with disabilities and is committed to giving them the same opportunity to succeed as all other employees. Inclusiveness is core to our culture at Box, and we strive to ensure you get the most from your interview experience.
Box makes reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please complete this form Reasonable accommodations may include scheduling adjustments, document dictation and beyond.
Notice to applicants in San Francisco: Box, Inc and its related branches will consider for employment, qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chair Ordinance. The Fair Chance Ordinance is provided here.
For details on how we protect your information when you apply, please see our Personnel Privacy Notice. If you are a California-resident, please read our California Applicant & Candidate Privacy Notice here.