Full-Time

Sr. CRM Account Executive

Posted on 7/23/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

No salary listed

Mid, Senior

Toronto, ON, Canada

Category
Sales & Account Management
Required Skills
PowerPoint/Keynote/Slides
Requirements
  • 2-4 years of experience within an agency environment
  • Ability to multi-task and maintain a high standard of work within a fast-paced and dynamic environment
  • Strong relationship building skills; good attention to detail and cross-team coordination
  • Proven presentation skills
  • Proficient in Microsoft Office applications such as Outlook, Word, Excel and PowerPoint
Responsibilities
  • Manages/responsible for project execution & ensures all timelines are met, including production processes such as Link Matrices, QA staging, and Studio for Print
  • Processes day-to-day material thoroughly
  • Diligence about details and follow-up
  • Ensuring management of client expectations around timing, deliverables, and budget
  • Recognizing any client requests that go against brand guidelines and/or items that create inconsistencies in design principles and knows when to escalate
  • Communicating effectively (written & oral)
  • Staying informed and keeps others informed
  • Confidently leading project meetings with client as well as internally
  • Developing and distributing contact reports as necessary
  • Developing an understanding of the client’s business and their customers
  • Beginning to understand the customer lifecycle and customer experience
  • Beginning to develop points-of-view that will help build the client’s business and uncover areas of opportunity
  • Staying on top of industry and competitive landscape of the client’s products / services
  • Providing thought leadership on internal recommendations, briefs and creative reviews with insights around anticipated client feedback
  • Assisting Account Supervisor and/or Account Director in writing communication plans
  • Understanding client’s business objectives and communicates to the team
  • Developping the ability to write a creative brief, with input along the way
  • Beginning to understand testing and how tests can be implemented for better results
  • Beginning to understand how/when to utilize different CRM solutions/capabilities to enhance response and/or customer experience
  • Providing creative teams with all information/assets necessary to kick off projects, including past campaign learnings/results

Publicis Groupe specializes in marketing, communications, and digital transformation, serving a wide array of clients, including well-known brands like Toyota, McDonald's, and Carrefour. The company provides a variety of services such as advertising, media planning and buying, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates its different agencies and services to offer cohesive and effective solutions. The company's goal is to drive client success through tailored marketing strategies that leverage the latest in data and technology.

Company Size

10,001+

Company Stage

IPO

Headquarters

Paris, France

Founded

1926

Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisitions like Lotame and Profitero strengthen Publicis' ad tech and commerce solutions.
  • AI-driven marketing solutions are increasingly in demand, benefiting Publicis' service offerings.
  • Publicis' expansion in Salesforce capabilities boosts its digital transformation services.

What critics are saying

  • Competition from tech giants like Google and Facebook threatens traditional advertising agencies.
  • In-housing trend reduces demand for external agency services like those from Publicis.
  • Data privacy regulations require significant adjustments to Publicis' data-driven strategies.

What makes Publicis Groupe unique

  • Publicis Groupe's 'Power of One' integrates diverse services for seamless client solutions.
  • Recent acquisitions enhance Publicis' AI and digital transformation capabilities.
  • Publicis' global presence allows it to serve major brands across various industries.

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Company News

Digiday
Mar 6th, 2025
Publicis Groupe to buy Lotame in a rare instance of agency-led ad tech consolidation

The deal is part of the $1.5 billion the Parisian holding company has spent on acquisitions over the past six months.

Exame
Feb 15th, 2025
Publicis Acquires BR Media for R$ 550M

Publicis announced the acquisition of Brazil's BR Media Group, a leading influencer marketing firm with over 500,000 creators. The deal, valued at approximately R$550 million, aims to integrate BR Media's data technology with Publicis' Epsilon platform, enhancing audience strategies and campaign impact. This move is part of Publicis' strategy to expand in Latin America, following previous acquisitions like Retargetly and Practia.

Maddyness
Dec 4th, 2024
Wibilong sold to Publicis for millions

Stéphane Boukris sold the conversational platform Wibilong to Publicis for over €2 million, after purchasing it for €200k in 2019. Initially in decline under Teleperformance, Wibilong was revitalized by Boukris and David Schwarz, expanding its client base and enhancing its AI-driven platform. They also brought back founder Jean-Christophe Hua to lead the company. Boukris, an investor in 53 startups, previously sold Ametix to La Poste and Excelsior to Alan Allman Associates.

GlobeNewswire
Sep 19th, 2024
Publicis Groupe annonce l'acquisition de Mars United Commerce

PUBLICIS GROUPE ANNONCE L’ACQUISITION DE MARS UNITED COMMERCE, CRÉANT AINSI LE LEADER DU COMMERCE CONNECTÉ ...

Fusacq
Jul 22nd, 2024
PUBLICIS GROUPE met la main sur l'agence DOWNTOWN PARIS, FUSACQ Buzz

PUBLICIS GROUPE met la main sur l'agence DOWNTOWN PARIS

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