Salary Range: 64000 to 103000 (Currency: USD) (Pay period: per-year-salary)

WAYS YOU’LL CONTRIBUTE

• Building and QA’ing campaigns according to best practices and Basis defined processes
• Stewarding Basis’ client’s paid search media investment across Google, YouTube, Bing, Walmart, Amazon, and other platforms
• Using core knowledge and on-the-job training of search media to implement strategic pacing and performance decisions that meet client’s objectives and KPIs
• Engaging with industry best practices to test new tactics, maintain high Optiscores, and provide visibility into optimizations in partnership with Search Solutions
• Maintaining a strong understanding of the paid search landscape and the latest products, solutions, and best practices
• Assisting in the training, mentoring, and development of Search Media Buying Associates
• Working alongside Basis’ internal cross-functional Operations team, Analytics team, and Digital Media Buyers and Planners to ensure campaign results based on measures of success
• Adopting new processes or workflow modifications as introduced to ensure accountability for the consistent and repeatable use of process
• Troubleshooting technical issues with creative, tactics, URL’s, pixels, ad management platforms, and other campaign settings when necessary
• Assisting in the development and documentation of best practices related to paid search media management for both internal and external documents and assets
• Acknowledging and embracing diversity of thought and opinion, and approach with Beeps, clients and vendors, regardless of background, culture, and organizational level. Specific examples include, but are not limited to:
• Engage Actively in Diversity, Equity, and Inclusion (IDEA)
• Pursue Continuous IDEA Development
• Cultivate an Inclusive Work Environment

WHAT YOU BRING TO THE TABLE

• 2+ years of experience with the daily management and execution of paid search campaigns across various platforms (including YouTube)
• Ability to handle multiple tasks in a fast-paced environment, under tight deadlines 
• Strong analytical skills and the ability to pull and analyze reports on Google Ads and Bing search engines 
• Familiarity with first-party and third-party data and tagging/pixel placement
• Detail-oriented and organized 
• Developed communication skills
• Solutions-oriented
• Proficiency in Excel, PPT
• Precise attention to detail
• Ability to work in a cross functional team environment

BONUS POINTS

• Google AdWords certified
• Experience using Search Ads 360
• Experience working in an agency setting
• Knowledge of third-party bid management systems such as Kenshoo or Search Ads 360