Full-Time

SEO Journalist

Newsweek

Newsweek

501-1,000 employees

Provides comprehensive global news and analysis

Entertainment

Junior, Mid, Senior

Remote

Required Skills
SEO
Marketing
Data Analysis
Requirements
  • Relevant experience growing SEO within a newsroom environment.
  • Thorough knowledge of content factors directly related to ranking in Google Search (Top Stories) and Google News, including E-E-A-T, topical authority, and on-page optimization.
  • Strong proficiency with using Google Trends, Google Search Console, and any real-time content analytics tool such as Parse.ly or Chartbeat.
  • Some knowledge or experience with Google Discover.
Responsibilities
  • Create and execute a successful newsroom SEO content strategy for your assigned section.
  • Make proactive recommendations to editorial and audience teams throughout the day about trending search topics, SEO-focused article updates, and other optimizations to maximize article reach.
  • Create in-depth content briefs that include a general outline, user intent defining, and competitive research. Strategically suggest headlines, meta descriptions, subheadings, related topics, FAQs, internal links, images/graphics, and content length.
  • Build and execute a SEO content calendar with topics, content ideas, and other strategic notes for our timely and evergreen strategies. Pre-plan for future articles and events by suggesting coverage, performing keyword research, and compiling impactful SEO recommendations.
  • Suggest new topics or coverage areas to reach new audiences and collaborate with editorial, audience, and data teams to execute strategy.
  • Perform in-depth competitive analysis on competitor content to understand why a piece of content is ranking and how to create a competing piece that provides substantially more value.
  • Deliver impactful training sessions and provide daily SEO guidance to newsroom editors, journalists, and other team members
  • Work closely with the SEO Manager to create and scale content marketing strategies to meet core company KPIs including sessions and user engagement
  • Ensure all content follows Newsweek editorial guidelines and brand standards

Newsweek stands out as a leading media company due to its comprehensive and in-depth analysis of global events, offering readers a unique perspective through its multilingual and region-specific editions. The company fosters a culture of intellectual curiosity and debate, as seen in its diverse range of topics from vape bans to human rights violations. Its competitive advantage lies in its ability to provide high-quality journalism that not only informs but also encourages critical thinking among its readers, positioning it as a thought leader in the industry.

Company Stage

M&A

Total Funding

N/A

Headquarters

New York, New York

Founded

1933

Growth & Insights
Headcount

6 month growth

3%

1 year growth

22%

2 year growth

27%