Full-Time

Buyer – Out of Home

Posted on 7/29/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

Data & Analytics
Consumer Goods

Entry, Junior

Chicago, IL, USA

Hybrid role requiring three days in-office each week.

Category
General Marketing
Growth & Marketing
Required Skills
Word/Pages/Docs
Excel/Numbers/Sheets
Requirements
  • 1-2+ yrs OOH Planning/Buying experience
  • Basic understanding of the OOH industry and key vendors across large and small markets
  • Knowledge of OOH Media metrics and use of planning tools including Telmar, SQAD, Geopath a plus
  • Excellent organizational and communication skills
  • Detail-oriented, must be able to multi-task and work under tight deadlines in a fast-paced environment
  • Proficiency in Microsoft software, specifically Word, Excel and PowerPoint
Responsibilities
  • Assist day to day OOH planning and buying duties across top tier, National and Local accounts from start to finish (including contracting, buy stewardship and post campaign analysis)
  • Assist team with RFP and buying process, including organizing and compiling proposals, mapping, building plan recommendations, building PowerPoint decks and contracting buys
  • Work closely with Strategy team to ensure plan recommendations meet client strategies and objectives and are sent in a timely manner
  • Work with team to pull client billing and spend reports
  • Negotiate with vendors to hit savings and budget goals
  • Stay on top of industry trends, bringing new and innovative thinking to clients
  • Attend and participate in agency training sessions

Publicis Groupe specializes in marketing, communications, and digital transformation for a wide range of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning and buying, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates various agencies and services to offer cohesive and effective solutions. The company's goal is to drive client success through tailored marketing strategies that leverage the latest in data and technology.

Company Stage

IPO

Total Funding

$32M

Headquarters

Paris, France

Founded

1926

Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Profitero positions Publicis as a leader in commerce solutions.
  • Tremend acquisition expands software engineering capabilities for robust digital transformation.
  • Publicis Sapient AI Labs boosts AI capabilities for innovative marketing solutions.

What critics are saying

  • European advertising market downturn impacts Publicis's financial performance.
  • Multiple acquisitions may lead to integration challenges and cultural clashes.
  • Expansion into AI and digital transformation faces technological and implementation risks.

What makes Publicis Groupe unique

  • Publicis Groupe's 'Power of One' approach integrates diverse services for seamless client solutions.
  • Acquisitions like Profitero enhance Publicis's e-commerce and digital transformation capabilities.
  • Publicis Sapient's Salesforce expansion strengthens its global digital transformation services.

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