Simplify Logo

Full-Time

Global Brand Partnership Marketing Manager

Updated on 9/12/2024

Uber

Uber

10,001+ employees

Rides, deliveries, and freight services platform

Food & Agriculture
Data & Analytics
Automotive & Transportation
Consumer Software
Crypto & Web3
Consumer Goods

Compensation Overview

$124k - $137.5kAnnually

+ Bonus + Equity Award

Senior, Expert

San Francisco, CA, USA + 1 more

Category
Brand & Creative Marketing
Growth & Marketing
Required Skills
Marketing
Requirements
  • Minimum of 5+ years of experience in partner or consumer marketing; ideally with a global consumer brand
Responsibilities
  • Develop, lead and execute all aspects of the partner marketing strategy and campaign execution on several global partners in the loyalty or membership (Uber One) space: Including creative and media brief writing, media planning, creative execution, Uber CRM owned channel development and measurement
  • Lead and execute all external facing partner marketing management in collaboration with Business Development. This includes all partner marketing proposals, negotiating budget and/or media assets from the partner, aligning on objectives, creative design, media plans, marketing timelines and all partner marketing communication
  • Be the subject matter expert on your prioritized partners including deep knowledge and insights on Loyalty and Membership partnerships. Consistently communicate these insights/learnings/performance updates regularly to key stakeholders
  • Cultivate relationships and work with cross-functional partners across Business Development, Creative, Legal, Marketing, Ops and Product; in addition effectively partner with BPM’s agency of record. Ensure strong and continuous alignment with partner strategy and campaigns to local market goals
  • Oversee and manage ongoing partner relationships to ensure mutual benefits are maximized and partner expectations are exceeded, exploring opportunities for expansion where possible
  • Manage a portfolio across multiple time zones, manage ongoing prioritization, and make strategic choices to accomplish goals
  • Manage external partner strategy and relationships focused on meeting partnership timelines and critical metrics. Lead day-to-day partner relationships, escalations, and executive-level presentations
  • Lead partner marketing analyses, execute brand lift studies, and leverage G-Suite and internal dashboards to gauge partner performance, establish insights, and inform new opportunities

At Uber, employees are at the forefront of redefining mobility and logistics services, working with cutting-edge technology to streamline the transportation of both people and goods. This company fosters a dynamic work environment that supports flexible earning opportunities and continuous innovation in essential services. The commitment to constantly reimagine and reinvent its services makes it a leader in the industry, providing an invigorating setting for professionals who thrive in fast-paced and evolving workspaces.

Company Stage

IPO

Total Funding

$24.8B

Headquarters

San Francisco, California

Founded

2009

Growth & Insights
Headcount

6 month growth

8%

1 year growth

14%

2 year growth

28%
Simplify Jobs

Simplify's Take

What believers are saying

  • Uber's innovative travel products, such as Uber Yacht and Uber Cruise, cater to high-end tourists, potentially increasing revenue and brand prestige.
  • The settlement in Massachusetts could serve as a model for similar agreements globally, enhancing driver satisfaction and retention.
  • Uber's 'One Less Car' initiative could attract environmentally conscious consumers, boosting its reputation and user base.

What critics are saying

  • The high cost of settlements and compliance with new regulations could strain Uber's financial resources.
  • Expanding into new services like boat rides may divert focus and resources from its core ride-hailing business.

What makes Uber unique

  • Uber's expansion into boat services in European tourist destinations like Ibiza, Venice, and Greece sets it apart from traditional ride-hailing competitors.
  • The company's strategic push to become a super app, offering comprehensive travel booking options, differentiates it from other ride-hailing services.
  • Uber's settlement with Massachusetts, which includes guaranteed minimum pay and benefits for drivers, positions it as a leader in driver welfare compared to other gig economy companies.