Marketing Data Analyst/Scientist

Productboard is the product management system that helps organizations get the right products to market, faster. Designed on the Product Excellence Methodology, Productboard aligns everyone on the right features to build next. Join our growing Analytics team at Productboard and help us create and drive a data-first culture across the whole company. We strive to understand what drives our customers and what makes the biggest impact on our product.

We are looking for a Marketing Analyst to join our team and help us drive growth through data-driven insights.

Overview

As a Marketing Analyst, you will be responsible for providing strategic insights and recommendations to our marketing team based on data analysis. You will be responsible for creating and maintaining dashboards, conducting deep-dive analysis of marketing performance, and identifying opportunities to optimize our marketing campaigns. The ideal candidate is a self-starter with a passion for data, strong analytical skills, and the ability to work in a fast-paced environment.

Responsibilities

• Conduct deep-dive analysis of marketing campaigns to identify trends, insights, and opportunities for optimization
• Build and maintain dashboards to track key performance metrics across all marketing channels
• Collaborate with cross-functional teams to understand business needs and provide insights to inform strategic decision-making
• Work closely with data engineers to optimize data infrastructure for advanced analytics
• Ensure marketing data governance, troubleshoot data, and provide deeper insights on business KPIs
• Use advanced statistical techniques to analyze and interpret data related to marketing campaigns, customer behavior, and market trends

Requirements

• Bachelors’ or above in quantitative field: Statistics, Applied Mathematics, Economics, Computer Science, Engineering, or related field
• 3-5 years experience using analytics to drive key business decisions; examples include business/product/marketing analytics, business intelligence, strategy consulting
• Deep understanding of SaaS Marketing demand funnel - B2B and B2C
• Familiarity with marketing tactics, including campaigns and marketing channels such as SEM, Display, and Email, is a plus
• Experience with Web Analytics Tools (Google Analytics, Amplitude, Segment, etc.)
• Proficiency in SQL, Excel, and data visualization tools such as Tableau or Looker
• Experience working in a fast-paced startup environment is a plus
• Strong verbal and written communication skills

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Salary Range:

Zone A:  

SF Bay: $111,000 - 166,000

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You can look forward to the following benefits:

💰 Competitive compensation, stock options, company 401k

📚 A budget for your professional development and ongoing learning

🏝 4 weeks of paid vacation and paid sick days

💛 1 Volunteer Day per year for you to help causes close to your heart

🍀 Mental Wellness Program to support your well-being and self-care

🏋 Company contribution to gym and wellness memberships

🚗 Commuter benefits

🍹 Team events, such as happy hours, off-sites, and retreats abroad

❤️ Company contribution and access to best-in-class health benefits and your own Headspace membership

About Productboard

Productboard is a customer-centric product management platform that helps organizations get the right products to market, faster. More than 6,000 companies, including Microsoft, Zoom, 1-800-Contacts, and UiPath, use Productboard to understand what users need, prioritize what to build next, and rally everyone around their roadmap.

With offices in San Francisco, Vancouver, Dublin, Brno and Prague, Productboard is backed by leading investors like Tiger Global Management, Dragoneer Investment Group, Index Ventures, Kleiner Perkins, Sequoia Capital, Bessemer Venture Partners, and Credo Ventures.

In January 2022, we closed our $125M Series D round, which put us into the Unicorn category of companies, with a valuation of $1.7B.

• Join at the golden startup age — established stability of a Unicorn with space for individual impact
• You’ll enjoy an exciting team atmosphere, building a whole new category of software
• You can help change the way that products are built all over the world
• We iterate quickly and decisions are fast. You’ll have a voice in what we do and see the impact of your work
• We are backed by top Silicon Valley investors, giving us access to capital, networks, mentors, and new markets
• We are recognized as one of the hottest tech startups on the market today, named by Forbes magazine and Business Insider as one of the best startup employers to bet your career on and are regularly recognized for our company culture

About our culture

At Productboard, values aren’t just something we like to talk about, they’re something we live and breathe. We believe in creating a work environment where:

• People feel empowered, supported, and included
• Trust and transparency are built into the way we work
• Creativity, curiosity, and continuous improvement are encouraged and nurtured every day

You can get to know your future colleagues by listening to our People of Productboard podcast, or check out our Instagram profile and People of Productboard FB page for more info about life at Productboard.