Full-Time

Manager of Business Development

Posted on 8/12/2025

GBMC HealthCare

GBMC HealthCare

Not-for-profit health system operating hospitals

Compensation Overview

$72.8k - $123.7k/yr

Sparks, MD, USA

In Person

Category
Business & Strategy (1)
Required Skills
Sales
Marketing
Customer Service
Data Analysis
Requirements
  • Bachelor’s degree in related field or equivalent experience
  • Three years experience working in a health care environment, including direct experience with physicians, hospitals, and/or residential care communities
  • Experience must include aspects of marketing, customer service, and sales
  • Knowledge of planning principles and techniques
  • Knowledge and experience in health care delivery systems
  • Skill in marketing and public relations analysis
  • Skill in organizational and quantitative analysis methods
  • Advanced skill in oral and written communication
  • Ability to build, promote and maintain positive relationships with customers
  • Ability to present before small and large groups
  • Ability to sit, stand, concentrate and pay close attention to detail
Responsibilities
  • Prepares an individual sales plan based on the specific strategic goals and objectives defined in the Gilchrist annual strategic plan and budget
  • Develops a tactical plan for approaching each prospective customer, facility, physician, hospitalist, care manager, RN
  • Conducts regular visits to targeted accounts for the purposes of increasing their knowledge, awareness and use of end-of-life services and promoting a preferred referral relationship with Gilchrist
  • Conducts liaison visits and informational sessions with patients/families as necessary and coordinates with the Access Department to expedite referrals
  • Continually conducts customer needs assessments and gathers information on key customers, including referral/admission patterns and length of stay
  • Identifies strategic partnership opportunities
  • Uses organizations’ contact management system, maintains account/contact information and enters all call activity within twenty-four of all visits
  • Communicates feedback from customers and their staff to Gilchrist personnel
  • Resolves problems with customers and/or office staff via routine and “emergency” follow-up calls in order to evaluate the level of satisfaction and promote future business
  • Ensures issues are satisfactorily addressed
  • Develops and recommends marketing material and programs
  • Promotes and increases the use of Gilchrist services
  • Participates in an annual referral satisfaction survey process
  • Uses results to build annual sales plan for growth and improved customer service
  • Coordinates and introduces key personnel (e.g. directors, managers, and front-line staff) to key users and influencers of the service
  • Creates an educational in-service plan for all key accounts as defined mutually by the Manager, Business Development and Director of Business Development
  • Conducts Utilization Review meetings for all “key” accounts as defined mutually by the Manager, Business Development and Director of Business Development
  • Enters all complaints and concerns to the organization’s Quality Monitoring System
  • Shares complaints data, quality outcomes and satisfaction data with all accounts
  • Uses RLX Data effectively
  • Participates as a member of the organization’s “Speaker’s Bureau”
  • Assists with the Philanthropy and Counseling and Support events and activities as appropriate
  • Works collaboratively with all members of the Gilchrist staff to deepen relationships with key customers
  • Cross sells with Elder Medical Care (EMC) representatives as appropriate
  • Managers, Business Development may be responsible for corporate account management and/or specialty service business development (e.g. hospital systems, LTC facility corporations, Gilchrist Kids)
  • Participates in 80% of “All Staff” and Joint Clinical meetings annually
  • Attends all mandatory meetings including sales meetings

GBMC HealthCare owns and operates Greater Baltimore Medical Center (GBMC), a regional community hospital in Towson, Maryland. It also includes GBMC Health Partners, a network of more than 300 primary care providers and specialists; Greater Baltimore Health Alliance; the GBMC Foundation; and Gilchrist, Maryland’s leading nonprofit provider of serious illness and end-of-life care. The organization coordinates hospital care, outpatient services, and support through its network to deliver medical services to the community. It aims to educate the next generation of clinicians while pursuing high-quality, patient-centered care for every patient and family, aligning care with what the patient would want for their loved ones. Its goal is to improve health outcomes for the community by providing comprehensive medical care, education, and support across its facilities and programs.

Company Size

N/A

Company Stage

N/A

Total Funding

N/A

Headquarters

Baltimore, Maryland

Founded

1960

Simplify Jobs

Simplify's Take

What believers are saying

  • Dr. Gopalakrishnan's transparency drives patient-centered strategic growth since September 2025.
  • Chief Nursing Officer Angie Feurer, appointed 2022, bolsters nursing leadership.
  • Chessare's 2022 Harry S. Hertz Award elevates GBMC's national reputation.

What critics are saying

  • Gopalakrishnan's unproven GBMC tenure erodes confidence in 6-12 months.
  • New CFO Ostasewski's 2026 hire triggers cash crises in 12-18 months.
  • Nursing shortages under Feurer spike turnover in 3-9 months.

What makes GBMC HealthCare unique

  • Dr. Paari Gopalakrishnan leads with 20+ years turnaround expertise from Kent Hospital.
  • GBMC secures grants like $50,000 HHS anti-trafficking and $1.5M CHRC funding.
  • New General Counsel Carl S. Jean-Baptiste strengthens legal services.

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Company News

Mental Health America
Jul 14th, 2025
Top MHA News Roundup Stories - July 11, 2025

GBMC HealthCare has tapped Dr. Paari Gopalakrishnan, an executive with experience turning around a struggling New England hospital, as its next CEO.

AFRO American Newspapers
Oct 17th, 2024
Greater Baltimore Medical Center receives grant to continue fight against human trafficking

The Greater Baltimore Medical Center (GBMC) recently received a $50,000 grant from the U.S. Department of Health and Family Services to expand anti-human trafficking efforts.

The Daily Record
Oct 11th, 2024
GBMC HealthCare president, CEO Chessare to retire next year

GBMC HealthCare announced its president and CEO, Dr. John B. Chessare, will retire on June 30, 2025, after 15 years of leadership at the Baltimore-based health care organization.

The Daily Record
Jan 24th, 2024
Carl S. Jean-Baptiste | GBMC HealthCare

Carl S. Jean-Baptiste joins GBMC HealthCare as General Counsel and Vice President of Legal Services.

GBMC HealthCare
Dec 29th, 2023
Nursing at GBMC HealthCare

Angie Feurer, RN, MSN, NEA-BC, was named Chief Nursing Officer of GBMC in november 2022.

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