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Content Marketing Lead
Posted on 11/1/2022
INACTIVE
Locations
Remote
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Marketing
Requirements
  • You're an excellent and detail-obsessed writer and communicator
  • You've managed a content marketing team and/or built a content marketing function from scratch
  • You seek an environment that fosters individual growth through open-feedback and a high-autonomy
  • You're deeply empathetic and curious
  • You thrive in the unknown, and seek out opportunities to dive into unfamiliar challenges, roll up your sleeves, learn new skills, and drive towards solutions
  • You are motivated by the opportunity to make an impact on one of our generation's defining problems, accessible mental healthcare
Responsibilities
  • Build a 0 to 1 content marketing strategy that grows our therapist network
  • Create and execute on a content roadmap that drives measurable business outcomes
  • Own the execution of content in many forms - blog posts, webpages, videos, emails, and more
  • Establish Headway as a trusted thought leader with mental health professionals
  • Interact directly with our customers to source ideas
  • Recruit and manage freelance writers
Desired Qualifications
  • You've created health care or mental health care content; points if you've written for an SMB audience
Headway

51-200 employees

Mental healthcare system provider
Company Overview
Headway’s mission is to build a new mental healthcare system with their software. The company is committed to removing the price barrier for mental health with their asset-free national network of therapists who accept insurance to help individuals find great care they can afford.
Company Core Values
  • Think future first
  • Act like a Headway owner
  • The first time is always handmade
  • Be relationship-obsessed
  • Invest in yourself to invest in our mission