Organic Growth Manager
International
Posted on 3/14/2023
INACTIVE
Comprehensive personal finance app
Company Overview
Nerdwallet's mission is to provide the tools, information, and insight people need to navigate all of life's financial decisions. So they can easily find what they need and get back to life.
Locations
Remote • Norwich, UK
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Marketing
Product Design
SQL
Looker
Excel/Numbers/Sheets
SEO
Requirements
- Own domain performance and proactively find opportunities to improve existing tactics and/or implement new ones
- Champion effective communication and practical recommendations to ensure alignment across product, content, and marketing teams
- Partner with Brand, Performance, CRM, and other core marketing functions to collaborate on full-funnel user journey strategies
- Maintain backlog of testing recommendations to consistently Hypothesize, Build, Measure, and Learn
- A problem-solver biased for action: knows how to assess and approach a situation to understand the root of the problem quickly to make decisions that drive execution with little oversight; you take ownership and initiative for crafting strategy and execution
- Data-driven and analytical: skilled at turning data points into concrete insights; you focus on 80:20 analysis, prioritizing speed over precision; you identify biased or incorrect data and address it appropriately
- Resilient: able to adapt to changing situations and ambiguity by being proactive and taking the initiative to get things done
- Collaborative: build effective working relationships with Content teams, Engineering teams, and Business partners through clear, reliable communication
- Understanding or expertise in SEO and SEO tools
- Consistent track record of delivering business outcomes and/or products that move the needle on company metrics
- Experience in designing and driving a SEO roadmap with product, design, marketing, and content teams
- Experience working with Editorial Content teams to improve channel distribution
- Proficient in using and organizing data to drive business insights, ideally Excel / Google Sheets, Google Search Console and Looker
- Comfortable with writing & interpreting simple to intermediate SQL queries and Google sheet formulas a plus
- Located in Eastern Standard Time or Greenwich Mean Time Zones, or willing to work standard Eastern Standard Time business hours to increase availability to collaborate with team members and partners
Responsibilities
- Develop a Traffic & Monetization Annual Plan/Forecast incorporating organic audience behavior patterns, Google SERP development and macroeconomic factors
- Delve into challenging, complex problems while building a growth path for both emerging and legacy verticals
- Lead international website development and off-page agencies to craft components that fulfill audience acquisition objectives and support overall SEO health by way of page performance
- Support the migration of our International domains to a multisite CMS
Desired Qualifications
- 4+ years of work experience in growth marketing, strategy consulting, or business operations at a high growth B2C or B2B company. International domain experience is a plus