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Chief Marketing Officer
Posted on 4/30/2021
Experience Level
Desired Skills
Web Development
  • Superb analytical skills
  • Demonstrated ability to build, lead and inspire an excellent team
  • Outstanding communication and interpersonal skills
  • Drive revenue and growth in a heavily data-driven way, mindful of brand
  • Experience across all marketing channels including digital marketing channels (content, social, brand, earned, owned, and paid)
  • Product Marketing experience, and experience owning revenue at a high-growth business
  • Experience leading marketing initiatives on the global level
  • Lead all marketing functions for the company, including both B2B and B2C marketing while working closely with communications, design, business intelligence, product, and sales teams
  • Analyze ROI of current channels and ensure they are yielding results and driving revenue
  • Manage P&L for marketing on the consumer & enterprise level
  • Implement new marketing strategies to excel GAs growth worldwide
  • Discover and optimize data-driven insights to drive growth
  • Manage the long term (3+ years) and short term growth needs for the business with a clear vision and path to success
  • Put the GA core values first, including our attention to diversity, empathy, integrity, and trust
  • Partner with key stakeholders to ensure all strategy aligns with company-wide business goals
  • Bring a helpful and valuable perspective and leadership to motivate and empower the people on the marketing team to do their jobs well
  • Recruit, motivate, organize, manage, develop, and lead a best in class team
General Assembly

1,001-5,000 employees

Online learning platform
Company Overview
General Assembly fosters an elite professional community of individuals and companies through education and strategic career connections.
  • Inspiration - Shape how people think and learn, from junior developers to employees of Fortune 500 companies.
  • Community - Collaborate with smart, passionate peers to achieve goals and grow our business.
  • Growth - Develop professional skills through mentorship, career development, and free GA classes.
  • Benefits - Balance work and life with generous paid time off, parental leave, and more.