Events Marketing Manager

About This Role

The Manager, US Events will lead the strategy, planning, and execution of all major internal and external events within the United States. This role is critical to enhance iRhythm’s visibility, engagement, and presence across multiple channels, including industry tradeshows, the annual Global Sales Meeting, and key regional and account-based events. The Manager, US Events will work collaboratively with cross-functional teams to ensure events align with iRhythm’s strategic objectives, effectively support brand initiatives, and deliver an exceptional experience for all attendees.

Key Responsibilities:

Event Strategy and Planning: 

• Develop and implement a comprehensive events strategy that aligns with company goals, brand positioning, and commercial objectives.
• Design event programs that meet targeted business needs, support sales goals, and promote customer engagement and growth.
• Serve as an advisor to leadership, providing insights on trends, best practices, and innovation in event strategy. 

Event Execution and Logistics:

•  Oversee all aspects of event management, including venue selection, vendor negotiations, budget management, on-site coordination, and post-event analysis
• .Ensure smooth execution of events, including logistics, registrations, travel arrangements, audiovisual needs, and vendor management. 
• Manage relationships with third-party vendors, maintaining the highest standards of service, while adhering to company policies and compliance requirements.

 Stakeholder Collaboration and Communication:

• Partner closely with cross-functional teams including sales, marketing, product management, and regional teams to align event objectives and deliver cohesive messaging.
• Collaborate with Marketing and Commercial Strategy teams to enhance pre- and post event engagement and maximize lead generation and follow-up.

 Budget and Performance Management:

• Develop and manage event budgets, ensuring alignment with financial objectives and accurate financial reporting. 
• Measure and report on event outcomes, including ROI, lead generation, brand impact, and attendee satisfaction.
• Continuously optimize event processes and strategies based on feedback, metrics, and industry best practices.

Qualifications:

• Bachelor’s degree in marketing, communications, event management, or a related field; advanced degree a plus.
• 10+ years of experience in event management, ideally within the healthcare or med-tech industry
•  Demonstrated success in the development and planning of strategic events, executing large scale industry tradeshows, sales meetings, and regional events with measurable business impact.
•  Strong organizational, project management, and budgeting skills, with the ability to manage multiple events simultaneously.
•  Excellent interpersonal, negotiation, and communication skills to effectively engage with internal and external stakeholders.
• Proficiency with event management software, CRM, and project management tools.
•  Ability to travel domestically, as required, to oversee event execution.

What’s In It For You

This is a regular full-time position with competitive compensation package, excellent benefits including medical, dental, and vision insurances (all of which start on your first day), health savings account employer contributions (when enrolled in high deductible medical plan), cafeteria plan pre-taxed benefits (FSA, dependent care FSA, commute reimbursement accounts), travel reimbursement for medical care, noncontributory basic life insurance & short/ long term disability. Additionally, we offer:

• emotional health support for you and your loved ones
• legal / financial / identity theft/ pet and child referral assistance
• paid parental leave, paid holidays, travel assistance for personal trips and PTO!

iRhythm also provides additional benefits including 401(k) (with company match), an Employee Stock Purchase Plan, pet insurance discount, unlimited amount of Linked In Learning classes and so much more! 

FLSA Status: Exempt

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