Full-Time
Marketing Manager
Nira Medical
Compensation Overview
$75k - $95k/yr
Colorado, USA + 1 more
More locations: Utah, USA
Hybrid
 Growth & Marketing (1) |
|---|
- High School Diploma or equivalent (GED) required
- Strong interpersonal, communication, and organizational skills required
- 3+ years of prior sales experience required
- Ability to multitask, analyze data, and develop marketing strategies
- Develops and executes marketing initiatives to increase patient referrals and appointment conversion rates
- Builds and maintains relationships with referring providers, including primary care and specialty physicians, through regular outreach and engagement efforts
- Identifies new referral sources and opportunities for practice growth through data analysis and market research
- Plans and coordinates community outreach events, physician networking opportunities, and educational seminars to promote the practice
- Manages digital marketing efforts, including website updates, social media content, and patient reviews responses
- Identifies and resolves barriers to scheduling, such as insurance issues, provider availability, and patient concerns, to improve referral conversion rates
- Tracks and analyzes referral trends to identify opportunities for process improvement and enhance marketing and outreach strategies
- Performs other duties as required
- Prior physician office and neurology experience highly preferred
- Proficiency in digital marketing, social media management, and CRM tools preferred
- Bachelor degree or equivalent preferred
Company Size
N/A
Company Stage
N/A
Total Funding
N/A
Headquarters
Boston, Massachusetts
Founded
N/A
Simplify's Take
What believers are saying
- AI registry advances MS therapies and clinical decisions per Dr. John Foley.
- Reduces neurologist administrative burdens through local ancillary services.
- Enables life sciences collaborations on MS progression and relapse insights.
What critics are saying
- Century Health extracts MS insights and launches competing data services.
- Pharma like Novartis bypasses Nira to contract directly with Century Health.
- Data breaches trigger lawsuits, destroying 3,000 MS patient trust.
What makes Nira Medical unique
- Partners with Century Health to curate EHR data from 3,000+ MS patients.
- Presents AI-powered MS registry extracting 130k+ variables at ECTRIMS 2025.
- Builds ancillary services like infusion and imaging amid neurologist shortage.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
Paid Vacation
Paid Holidays
Company News
Century Health to Curate Real World EHR Data for MS Research and Treatments. by Fred Pennic 01/17/2025 Leave a Comment. What You Should Know: – Century Health, a provider in applying artificial intelligence (AI) to real-world data for research acceleration, and Nira Medical, a national leader in neurological care delivery, announced a strategic partnership to advance the understanding of multiple sclerosis (MS) and improve patient outcomes.– The collaboration will leverage Century Health’s AI platform to curate and structure data from over 3,000 MS patients treated within Nira Medical’s network of clinics. This enriched dataset will then be analyzed in partnership with life sciences companies to accelerate research into MS treatment and improve patient care.Unlocking the Potential of Real-World DataElectronic health records (EHRs) hold a wealth of information that can be invaluable for medical research. However, a significant portion of this data is unstructured and difficult to analyze, limiting its potential to drive meaningful insights.Century Health’s AI-powered platform addresses this challenge by automating the curation and enrichment of both retrospective and prospective EHR data. This process transforms unstructured data into a usable format, allowing researchers to extract valuable insights and answer complex questions about disease progression, treatment effectiveness, and patient outcomes.Accelerating MS Research and Improving Patient OutcomesThis partnership will initially focus on MS due to the significant patient population within Nira Medical’s network and the availability of numerous therapies for analysis
Century Health's AI platform integrates with EHRs to unlock valuable clinical data that has been historically messy, unstructured and inaccessibleNira Medical will gain real-world insights into treatments and outcomes without burdening clinical teams with data entry, while maintaining the highest standards of patient privacyCurated, enriched data will enable Nira Medical to collaborate with life sciences companies, accelerating drug discovery and advancing care for patients, starting in multiple sclerosisNEW YORK, Jan. 14, 2025 /PRNewswire/ -- Century Health , a pioneer in applying AI to real-world data to accelerate research, and Nira Medical , a national leader in delivering neurological care, today announced a partnership to curate data from more than 3,000 patients with multiple sclerosis to advance the understanding of the disease and treatment outcomes. Based on data from Nira Medical's network of clinics, Century Health's AI platform will create structured datasets that will be analyzed in partnership with life sciences companies to accelerate research into MS treatment and improve patient outcomes.While electronic health records (EHRs) hold immense potential for accelerating research and improving patient care , much of their data remains inaccessible and difficult to analyze. An estimated 80 percent of data is unstructured, often locked away in siloed systems. With access to rich information about patient care that structured data often misses, researchers can answer more detailed and complex questions to generate new insights on care and treatment.Artificial intelligence and machine learning (ML) platforms have shown promise in unlocking this data's full potential, by structuring and abstracting data in a way that would be almost impossible for human practitioners to do at scale.Century Health's HIPAA-compliant and SOC 2-certified AI platform will curate and enrich both retrospective and prospective EHR data. Reflecting their shared commitment to the highest standards of patient privacy and data security, Century Health and Nira Medical adhere to strict protocols to ensure data is de-identified in accordance with HIPAA guidelines, including removal of all patient-identifiable information