Job Description
About Us: Spark Foundry is a global media agency that brings HEAT to brands, combining data, technology, and creativity to ignite business growth. As part of the Publicis Media family, we work with some of the world’s leading brands to create innovative and effective media strategies. Our London office is a vibrant and dynamic environment where collaboration and creativity thrive.
Role Overview: We are seeking a talented and experienced Media Planning Manager to join our dynamic team in London. The ideal candidate will have a strong background in media planning, excellent analytical skills, and a passion for driving successful media campaigns. As a Media Planning Manager, you will be responsible for developing and executing media plans that deliver on our clients’ business objectives.
Key Responsibilities:
- Develop strategic media plans that align with client objectives and KPIs.
- Conduct market research and analyse data to inform media strategies.
- Collaborate with clients to understand their business needs and provide media solutions.
- Manage the end-to-end media planning process, including budgeting, scheduling, and optimisation.
- Work closely with internal teams, including creative, digital, and analytics, to ensure integrated campaign execution.
- Monitor and report on campaign performance, providing insights and recommendations for improvement.
- Stay up-to-date with industry trends and emerging media channels.
Qualifications
- Strong experience in media planning, preferably within an agency environment with experience of team management.
- Strong understanding of media planning principles and practices.
- Proficiency in media planning tools and software.
- Excellent analytical and problem-solving skills.
- Strong communication and presentation abilities.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Knowledge of digital media and emerging platforms is a plus.