Full-Time

Head of Growth

Updated on 12/20/2024

Topaz Labs

Topaz Labs

11-50 employees

Develops AI software for image enhancement

Consumer Software
AI & Machine Learning

Senior, Expert

Texas, USA

Full-time on-site role in Dallas, TX; relocation may be required for candidates not in the area.

Category
Growth Marketing
Growth & Marketing
Required Skills
Google AdWords
Google Analytics
Requirements
  • 7+years of experience in conducting online search and keyword marketing campaigns, ideally managing teams and / or agencies spending 100k+ per month
  • Ability to analyzing marketing data (e.g., Google Analytics, Rockerbox)
  • Ability to manage advertising budgets and optimize non-brand keyword campaigns
  • Strong understanding of advertising platforms such as Google Ads/Meta/LinkedIn
  • Analytical thinking and ability to test and iterate
  • Creativity and ability to create effective advertising content
  • Awareness of trends and innovations in SEM marketing
  • Readiness for continuous improvement and professional development
  • Ability to conduct competitive analysis
  • Experience in e-commerce is a a plus
  • Experience in photography or videography is a plus (but not required)
Responsibilities
  • Identify strategies to optimize user growth through social ads, paid search and other channels
  • Optimize advertising budgets to achieve ROAS goals
  • Build creative and effective keyword and search advertising campaigns
  • Implement conversion strategies and improve marketing results
  • Research and analyze competitors and identify new promotion opportunities
  • Coordinate external advertising agency activities when needed
  • Test new marketing tools, new ideas, new solutions
  • Manage internal and external marketing teams

Topaz Labs develops AI software designed to enhance images and videos, primarily targeting photographers, videographers, and digital artists. Their products, such as DeNoise AI, Sharpen AI, Gigapixel AI, and Mask AI, utilize artificial intelligence to improve visual content by reducing noise, sharpening details, and upscaling images without compromising quality. Unlike many competitors, Topaz Labs focuses specifically on the needs of visual content creators, offering tools that maintain the natural appearance of images. The company aims to provide high-quality enhancement solutions while generating revenue through direct software sales and subscription models for ongoing updates, fostering a community of users to gather feedback and improve their offerings.

Company Stage

N/A

Total Funding

N/A

Headquarters

Dallas, Texas

Founded

2006

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • AI-driven tools are integrated into platforms like Adobe After Effects.
  • Partnerships with Habitat XR highlight potential in 360-degree video markets.
  • New Video AI Pro version targets high-end professional users.

What critics are saying

  • Google's AI video tool Vids suggests a competitive landscape.
  • Subscription model may deter users preferring one-time purchases.
  • Niche market focus may limit broader consumer appeal.

What makes Topaz Labs unique

  • Topaz Labs specializes in AI software for image and video enhancement.
  • Their flagship products include DeNoise AI, Sharpen AI, and Gigapixel AI.
  • They serve over a million customers, including Apple, Netflix, and NASA.

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