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Full-Time

Shopper Insights Client Lead

Posted on 9/5/2024

dunnhumby

dunnhumby

1,001-5,000 employees

Customer data analytics for retail marketing

Consumer Goods
Consulting
Data & Analytics

Mid

Bentonville, AR, USA

Category
Management Consulting
Consulting
Required Skills
Management
Data Analysis
Requirements
  • Mobility to be based in Bentonville
  • Bachelors degree in a relevant subject
  • 3-4 years relevant CPG, Merchants or Retail experience
  • Client facing or stakeholder management experience
  • Knowledge of customer insights and consultative approach to selling
  • Experience with the SHOP/Shelf Review, Category management: assortment analytics, customer insight analytics
  • Project management experience

dunnhumby specializes in Customer Data Science, focusing on enhancing customer experiences for retailers and brands through data analysis. The company analyzes customer behavior, preferences, and trends to provide insights that help clients create targeted marketing campaigns. Instead of storing personal information, dunnhumby uses unique identifiers to gather data from various sources, ensuring privacy while still delivering valuable insights. What sets dunnhumby apart from competitors is its comprehensive suite of services, including media solutions and personalized marketing strategies, which are designed to improve customer engagement and drive sales. Additionally, dunnhumby Ventures invests in early-stage retail technology startups, keeping the company at the forefront of industry innovation. The primary goal of dunnhumby is to empower businesses to enhance their customer interactions and optimize their marketing efforts through data-driven strategies.

Company Stage

Acquired

Total Funding

N/A

Headquarters

London, United Kingdom

Founded

1989

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
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Simplify's Take

What believers are saying

  • dunnhumby's continuous innovation, evidenced by new AI tools and solutions, positions it as a leader in retail analytics and customer data science.
  • The company's venture fund, dunnhumby Ventures, provides opportunities for growth and staying at the forefront of retail technology.
  • Recognition by Gartner in multiple Hype Cycles underscores dunnhumby's industry leadership and credibility.

What critics are saying

  • The competitive landscape in retail analytics and customer data science is intense, requiring constant innovation to maintain a leading position.
  • Dependence on strategic partnerships, such as with Placer.ai, could pose risks if these partnerships face challenges or dissolve.

What makes dunnhumby unique

  • dunnhumby's focus on Customer Data Science and advanced data analytics sets it apart from competitors who may not offer the same depth of customer insights.
  • The company's unique AI-powered tools, such as the Competitive Threat Evaluator and Assortment Tool, provide actionable insights that are not commonly available in the market.
  • Strategic partnerships, like the one with Placer.ai, enhance dunnhumby's ability to offer comprehensive online/offline customer journey insights, giving it a competitive edge.
INACTIVE