Full-Time
Credit Card Acquisition Director
Updated on 8/1/2026
Fairstone Financial
501-1,000 employees
Alternative lending bank with diverse products
Compensation Overview
CA$130k - CA$150k/yr
Toronto, ON, Canada
Hybrid
Hybrid work model; travel is required as needed.
 Business & Strategy (1) |
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- 8–10+ years of experience in customer acquisition, growth strategy, or sales leadership, preferably within credit cards, financial services, or a large retail environment.
- Proven success leading omnichannel acquisition strategies with measurable growth and profitability outcomes.
- Deep understanding of retail-based acquisition models and digital acquisition levers.
- Strong financial and analytical acumen, including business case development, forecasting, budgeting, and performance management.
- Demonstrated ability to influence senior stakeholders across Risk, Legal, Finance, Product, Operations, and external partners.
- Strong people leadership skills with experience building, coaching, and retaining high-performing teams.
- Excellent English communication skills, written and spoken.
- Willingness to travel as required.
- Candidates considered for hire must successfully pass a criminal background check, credit check, and validation of work experience.
- Own and execute the overall omnichannel credit card acquisition strategy across retail, digital, and emerging channels, aligned to portfolio profitability and growth objectives.
- Lead, develop, and inspire a team of four responsible for acquisition performance, enablement, and continuous improvement across channels.
- Partner with Walmart and internal Sales teams to design and deploy training, tools, and in-store strategies that drive effective and compliant account acquisition.
- Identify and influence cross-channel acquisition opportunities within defined cost-per-acquisition and return targets; secure stakeholder alignment and ensure disciplined execution, tracking, and governance.
- Leverage data, reporting, and market intelligence to identify opportunities, diagnose performance gaps, and drive timely, insight-led decisions.
- Monitor acquisition mix, credit quality, and unit economics; develop and implement action plans to address performance or profitability challenges.
- Represent Fairstone’s values and brand in partner and internal interactions.
- Stay current on competitive dynamics, emerging acquisition models, and industry best practices to inform strategy and innovation.
- French language skills are an asset.
Fairstone Financial groups Fairstone Bank and related brands to provide mortgages, deposits, GICs, credit cards with rewards, and various lending options in Canada. Its products work by offering loans, lines of credit, and deposit accounts that earn interest, with some services available online or through branches. It differentiates itself as Canada's leading alternative lending bank, focusing on accessible, reliable funding and a broad set of financing options for different needs. Its goal is to help Canadians reach their personal and business objectives by delivering clear, straightforward financial solutions.
Company Size
501-1,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Montreal, Canada
Founded
1923
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Simplify's Take
What believers are saying
- Branch density supports cross-sell into merchant and dealership financing.
- Cloud modernization with AWS can improve automation, analytics, and scaling efficiency.
- Broad product coverage enables targeted segmentation across multiple high-intent borrowing journeys.
What critics are saying
- Near-prime borrowers face higher delinquency pressure if Canadian household credit weakens.
- Partner channels are vulnerable to digital lenders, captive finance programs, and bank pricing.
- Higher funding costs compress margins when wholesale debt remains expensive or spreads widen.
What makes Fairstone Financial unique
- Over 240 branches plus thousands of retail and auto partners create omnichannel reach.
- Fairstone targets fair-to-good credit borrowers with secured and unsecured lending products.
- Its product mix spans personal loans, mortgages, point-of-sale financing, and auto financing.
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Benefits
Time to Recharge
Comprehensive Benefits
Future-Ready Savings
Education Assistance Program
Parental Leave
Volunteer Day
Health Insurance
Dental Insurance
Vision Insurance
Wellness Program
Gym Membership
401(k) Retirement Plan
401(k) Company Match
Family Planning Benefits
Fertility Treatment Support
Stock Options
Hybrid Work Options
Remote Work Options
Paid Vacation
Paid Holidays
Paid Sick Leave
PTO
Company News
Fairstone Bank launches Women in Leadership Scholarship to advance gender parity and invest in the next generation. $5,000 annual scholarship reinforces targeted and measurable investment in women's leadership amid persistent advancement and earnings gaps MONTREAL, March 10, 2026 - As International Women's Day approaches, Fairstone Bank of Canada ("Fairstone Bank" or the "Bank") proudly announces the launch of the Nicole Hunter Women in Leadership Scholarship, a new annual $5,000 award designed to accelerate the development of high-potential women within the organization. The scholarship is a targeted and flagship investment in leadership development and gender parity, reinforcing Fairstone Bank's commitment to advancing women into positions of influence. Created in honour of Nicole Hunter's remarkable 29-year career as a transformative executive and her retirement in December 2025, the scholarship reflects a belief that progress requires both inspiration and structure. "Nicole Hunter built her career by stepping into complexity, embracing challenges with intelligence and courage, and creating space for others to rise," says Grant Wyard-Scott, Chief Operating Officer and co-executive sponsor of Fairstone Bank's Women's Network. "Initiatives like this matter because closing leadership gaps doesn't happen organically. It requires deliberate investment, visible sponsorship, and measurable action. This scholarship is purposefully anchored in Nicole's legacy, not only to honour her career, but to demonstrate the tangible business impact women make in leadership roles and to create a clear pathway for more women to rise." The $5,000 scholarship will be paid directly toward tuition or registration fees for an approved leadership, coaching or professional development program. The initiative supports women of all levels, reinforcing Fairstone Bank's long-term parity journey. "True leadership development requires intention," says Heather Lee, Chief Legal Officer and co-executive sponsor of Fairstone Bank's Women's Network. "This scholarship is about more than funding, it's about recognizing ambition, rewarding courage, and ensuring that talented women have access to learning experiences that will accelerate their growth and development. Our cultural commitment and structural support are a catalyst for meaningful progress." While progress has been made, gender gaps in leadership representation and lifetime earnings remain significant across Canada and the world. Research continues to show that disparities in advancement opportunities and access to development contribute to long-term economic inequity. Meaningful change requires sustained, intentional action across organizations and sectors. A broader commitment to gender parity. The scholarship builds on Fairstone Bank's ongoing efforts to advance gender equality, including its commitment to empowering women as one of the Bank's five core Corporate Social Responsibility pillars. * Women currently represent 29% of senior and executive management roles and 62% of all roles across the organization. * Fairstone Bank has pledged a four-year, $80,000 commitment to the Canadian Women's Foundation's Economic Development Program, supporting initiatives that help women, girls and gender-diverse people achieve financial independence. * In 2026, Fairstone Bank earned the Silver Parity Certification from Women in Governance for the third year in a row, recognizing measurable progress in advancing women in leadership. * The Fairstone Bank's Women's Network, an employee resource group open to women and allies, continues to play a vital role in developing skills, building sponsorship, and preparing women for future leadership opportunities. * The annual Women in Leadership Award recognizes female leaders who are driving inclusive change across the organization. By embedding the Nicole Hunter Women in Leadership Scholarship into its annual calendar, with recipients announced each year on International Women's Day, Fairstone Bank reinforces its commitment to measurable action in support of women's advancement, honouring the past while building a stronger, more inclusive future. About Fairstone Bank of Canada. Fairstone Bank of Canada and its subsidiaries, including Fairstone Financial Inc. and Home Trust Company, deliver innovative, accessible and reliable financial solutions that enable Canadians to reach their financial goals. Collectively, Fairstone Financial Inc. offer residential and commercial mortgages, consumer deposits and GICs, retail and automobile financing, credit cards and digital lending, in addition to unsecured and secured personal loans online and at more than 260 branches coast to coast. With a long-established history, Fairstone Financial Inc. is proud to be Canada's leading alternative lending bank. Learn more at FairstoneBank.ca. Media contact: Caroline Morin Vice President, Corporate Communications +1 833 461-2900
Laurentian Bank Board of Directors approves acceleration of its specialty commercial bank strategy, leading to an exit from retail and SME banking sectors. National Bank will acquire Laurentian...
Laurentian Bank to be sold for $1.9B. Fairstone Bank will acquire Laurentian Bank for $1.9 billion, and National Bank will take over its retail and small-business banking operations, the financial institutions announced Tuesday. After the proposed deals close, Laurentian's 57 retail locations in Quebec will be shuttered. Its approximately 2,700 employees will not be transferred, but they will have a chance to apply for open positions at National Bank. "We view Quebec as a key market and are excited to continue building our presence with the expertise we're acquiring from Laurentian Bank," said Fairstone CEO Scott Wood. Laurentian will retain its name and head office in Montreal under the new ownership and focus on commercial real estate lending, inventory and equipment financing, intermediary services and capital markets activities. Fairstone is slated to acquire Laurentian's business for $40.50 per share with cash and cash equivalents. The acquisition of the business is subject to the closing of the retail/SME segment sale to National Bank. "This announcement is aligned with the acceleration of Laurentian Bank's commercial specializations, as announced in our 2024 Strategic Plan," said Éric Provost, president and CEO of Laurentian. "Joining forces with Fairstone Bank will allow us to grow our specialized commercial business even further, while maintaining our brand identity and head office in Montreal, where we were founded over 175 years ago." Laurentian's common and outstanding shares will be delisted from the Toronto Stock Exchange once all aspects of the proposed transaction are completed. But Laurentian's preferred shares and notes will continue to be traded publicly. La Caisse, which own 8% of Laurentian, has agreed to vote in favour of the deal, which is subject to two-thirds of shareholder support.
Westminster Wealth Management has appointed former Fairstone executive Mark Hewson as director of business operations, a newly created role focused on driving operational excellence and supporting the firm's strategic growth.
Fairstone named one of montreal's Top 100 employers for the fifth year in a row.