Who We Are

We’re a cast of characters working to shine a spotlight on anime. Crunchyroll is an international business focused on creating both online and offline experiences for fans through content (licensed, co-produced, originals, distribution), merchandise, events, gaming, news, and more. Visit our About Us pages for more information about our collection of brands.

Location: Los Angeles

The intersection of media and technology is our sweet spot and we are fortunate to be headquartered at the epicenter of the creative economy - Los Angeles. This office houses many of our corporate functions and cross-functional teams tasked with creating exceptional experiences for our passionate communities.

About the Team:

As a partner to internal collaborators, the Center for Data and Insights team develops insights and executable strategies to further Crunchyroll’s efforts in delivering the best content to our global audience. This includes providing recommendations around how we prioritize, plan, communicate, and measure central initiatives across all our brands. We operate in a fast-paced environment, making our team an integral and cross functional resource.

About the Role:

The Center for Data and Insights is looking for a Senior Marketing Science Analyst with a passion for understanding marketing data, creating engaging visualizations, tracking business trends and storytelling. This position will report to the Director of Marketing Science and will work closely with campaign managers, marketing leaders, and data engineers to investigate campaign trends, build business insights, and recommend proactive measures to enable better marketing decisions every day. As a Senior Marketing Science Analyst you’ll have the opportunity to use your analytical expertise, marketing knowledge, technical proficiency, and problem-solving skills to impact high level business decisions.

About You:

• 4+ years experience with marketing science/ marketing analytics, paid campaign measurement, digital media analysis, marketing mix modeling, advertising effectiveness analysis, statistics, experimentation, and optimization.
• 3+ years experience writing analytical SQL queries and marketing data automation.
• Expertise in using data visualization tools like Tableau, Superset, Looker, etc.
• Experience in web analytics tools like Google Analytics, Adobe Analytics Adjust, Braze, Branch, etc.
• Experience working with large data sets (terabytes of data/ billions of records).
• Proficiency in marketing analysis and data science: Knowledge of advanced analytics techniques, statistical and predictive modeling concepts, descriptive statistics, regression, clustering, and A/B Testing
• Storytelling with data: Ability to clearly communicate trends and insights to technical and non-technical audiences
• Thoughtful listening and creative problem solving: Ability to understand the needs of partners and recommend solutions
• Self-motivated, intellectually curious, and able to thrive in an adventurous setting
• BS in Marketing, Statistics, Computer Science, Information Systems, or a related field.

A Day In The Life Of Our Senior Marketing Science Analyst:

• Partner with cross-functional teams to craft analytics and reporting tools that will be instrumental to distribute certified dashboards and presentations.
• Deliver ad hoc analysis for client partners throughout marketing, working with the channel leads, planning, and client service departments.
• Partner with paid marketing teams in building weekly insight decks for the marketing leadership team by collaborating effectively across teams, documenting the impact of critical initiatives on benchmarks, and tracking the progress towards company goals.
• Partner with Branch/ Adjust MMPs, direct response, and media buying agencies to define and implement campaign measurement of integrated marketing campaigns, including TV, OOH, Digital, and Social Media across a wide range of business lines (theatrical, streaming, e-commerce, etc.)
• Evaluate media measurement using MMM, MTA, and Incrementality A/B Testing.
• Assist in development of testing roadmaps, measurement plans, KPI & KLI reporting based on set marketing objectives linked to key campaigns and always-on digital marketing tactics.
• Lead sprint planning and management with offshore and onsite teams.
• Contribute to a culture of high-quality output and outstanding customer service by effectively communicating a all levels, ensuring that work gets done, and responding proactively to unexpected obstacles.

Benefits: Los Angeles

• Competitive salary
• “Use What You Need” time away from work policy
• Medical, Dental, Vision, STD, LTD, and life insurance
• Health care and dependent care FSA
• 401(k) plan with employer match
• Support program for new parents
• Fun, passionate and skilled co-workers

Questions about Crunchyroll’s hiring process? Please check out our FAQ

Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email accounts. If you have any questions of the authenticity of a Crunchyroll job offer, please contact [email protected] before giving away any information.

About Crunchyroll

Crunchyroll connects anime and manga fans across 200+ countries and territories with the content and experiences they love. In addition to free ad-supported and subscription premium content, Crunchyroll serves the anime community across events, theatrical, games, consumer products, collectibles and manga publishing.

Anime fans have access to one of the largest collections of licensed anime through Crunchyroll and translated in multiple languages for viewers worldwide. Viewers can also access simulcasts — top series available immediately after Japanese broadcast.

The Crunchyroll app is available on over 15 platforms, including all gaming consoles.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan’s Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Our Company Values

You’ll see these in action if we’re lucky enough to have you:

• Courage - When we overcome fear, we enable our best selves.
• Curiosity - We are curious, which is the gateway to empathy, inclusion, and understanding.
• Service - We serve our community with humility, enabling joy and belonging for others.
• Kaizen - We have a growth mindset committed to constant forward progress.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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