Full-Time

Performance Marketing Manager

Confirmed live in the last 24 hours

Upgrade

Upgrade

1,001-5,000 employees

Provides loans, credit cards, and rewards

Fintech
Consumer Goods

Compensation Overview

$125k - $170kAnnually

+ Equity + Benefits

Senior

San Francisco, CA, USA

Hybrid role requiring in-office presence in San Francisco 2-3 times per week.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • 5+ years of experience. Prior partnerships, affiliate, and/or financial performance marketing experience preferred.
  • Ability to manage multiple priorities in a fast-paced environment, work collaboratively with cross-functional teams, and ensure high quality deliverables with high attention to detail.
  • Analytical grounding (including intermediate Excel and data analysis skills) and thought process in order to both prioritize opportunities and evaluate performance of marketing campaigns.
  • Ability to communicate creatively, thoughtfully, and quickly with both non-technical and technical teams.
Responsibilities
  • Oversee affiliate partnerships and performance marketing opportunities; thoughtfully manage both partner and company goals in a fast-paced environment.
  • Manage the business development pipeline to prospect, vet, and launch new opportunities for customer acquisition.
  • Develop a deep understanding of the competitive landscape to inform future partnership opportunities and priorities.
  • Work across marketing channels and key internal teams (Product, Analytics, Operations, and Legal, Compliance) to develop, integrate, launch and continuously optimize marketing programs.
  • Develop and document processes to support partnership initiatives.
  • Assist with the creation and delivery of custom reports.

Upgrade offers personal loans, credit cards, and rewards checking accounts to help individuals manage their finances. Their personal loans allow borrowing up to $50,000 with fixed rates and no prepayment penalties, while the Upgrade Card provides cash back rewards on various spending categories. What makes Upgrade different is its focus on affordability and user-friendly features, attracting customers looking for flexible credit solutions. The company's goal is to promote responsible financial behavior and long-term financial health.

Company Stage

Series F

Total Funding

$532.1M

Headquarters

San Francisco, California

Founded

2016

Growth & Insights
Headcount

6 month growth

7%

1 year growth

32%

2 year growth

52%
Simplify Jobs

Simplify's Take

What believers are saying

  • Upgrade's rapid growth and expansion into new markets, such as auto loans and home improvement financing, indicate strong business momentum and opportunities for career advancement.
  • The launch of the Secured OneCard opens up new customer segments, providing a pathway for individuals with little or no credit history to build their credit responsibly.
  • The company's significant investment in new office space in Irvine, California, reflects its commitment to scaling operations and expanding its workforce.

What critics are saying

  • The crowded fintech market means Upgrade must continuously innovate to maintain its competitive edge and customer base.
  • Expansion into new product lines, such as auto loans, carries the risk of operational challenges and potential regulatory scrutiny.

What makes Upgrade unique

  • Upgrade offers a unique combination of personal loans, credit cards, and rewards checking accounts, providing a comprehensive suite of financial products that cater to various consumer needs.
  • Their focus on affordability and flexibility, such as no prepayment penalties on loans and competitive cash back rewards, sets them apart from traditional financial institutions.
  • The partnership with FairPlay to incorporate Fairness-as-a-Service solutions enhances their commitment to fair lending practices, distinguishing them in the fintech space.

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