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Full-Time

Social Media Manager

Confirmed live in the last 24 hours

CodePath

CodePath

201-500 employees

EdTech organization providing software development training

Consumer Software
Education

Compensation Overview

$85k - $110kAnnually

Senior, Expert

Remote in USA

Category
Social Media Management
Social Media Marketing
Social Media Strategy
Social Media
Required Skills
Communications
Adobe Photoshop
Social Media
Canva
Marketing
Requirements
  • 5+ years of social media experience in B2C and/or B2B technology sectors
  • Robust background in marketing to engineers, tech professionals, and general audiences
  • Proficiency in LinkedIn, Instagram, TikTok, Twitter, Facebook, and other relevant platforms
  • Proven success in executing social media strategies and cultivating audiences
  • Strong copywriting skills and brand voice consistency
  • Ability to manage multiple initiatives and stakeholders effectively
  • Keen analytical mindset with the ability to provide deep insights
  • Effective interpersonal and communication skills, both written and verbal
  • Experience with social media tools and community platforms (for listening, tracking, posting and measurement)
  • Familiarity working with Figma, Canva, Photoshop, etc.
  • Ability to thrive in a fast-paced, startup-like environment
  • Excellent organizational skills and attention to detail
Responsibilities
  • Develop and execute an engaging social media strategy tailored to CodePath’s audiences
  • Manage content creation and posting across our social media channels
  • Collaborate with internal teams and external stakeholders to cultivate CodePath’s online presence and brand awareness
  • Spearhead social engagement opportunities for events, both virtual and in-person (Company-led, Partner-led, and third-party)
  • Create and refine social media playbooks for events and campaigns
  • Amplify key partnerships through strategic engagement strategies (i.e. tech companies, donors, learning institutions, etc.)
  • Cultivate student and alumni communities through influencer campaigns and community-building initiatives
  • Collaborate on thought leadership opportunities for founders and other key executives
  • Monitor social trends, manage risks, and leverage opportunities to enhance CodePath’s reach and credibility
  • Oversee creative content production with external vendors
  • Establish internal content generation processes and guidelines

CodePath improves higher education by providing specialized training programs in software development, particularly for mobile and web applications. It targets college students from underrepresented backgrounds, offering courses in iOS and Android development, cybersecurity, and technical interview preparation. By partnering with universities and tech companies, CodePath integrates its curriculum into computer science programs and receives funding for mentorship opportunities. The goal is to make high-quality tech education accessible, bridging the gap between talent and opportunity in the tech industry.

Company Stage

Series A

Total Funding

$21.3M

Headquarters

San Francisco, California

Founded

2015

Growth & Insights
Headcount

6 month growth

34%

1 year growth

-13%

2 year growth

34%
Simplify Jobs

Simplify's Take

What believers are saying

  • CodePath's partnerships with major tech companies and universities provide students with valuable mentorship and career opportunities.
  • The launch of AI tutoring and mentorship solutions will enhance personalized career support for underserved communities, reflecting CodePath's commitment to innovation.
  • Receiving grants from organizations like Google.org and Kyndryl Foundation highlights CodePath's credibility and potential for growth.

What critics are saying

  • Relying heavily on partnerships and sponsorships could pose financial risks if these relationships are not sustained.
  • The competitive EdTech landscape requires continuous innovation to maintain relevance and attract students.

What makes CodePath unique

  • CodePath focuses on underrepresented college students, providing specialized training in mobile and web development, unlike many EdTech companies that target a broader audience.
  • Their dual partnership model with universities and tech companies ensures both academic rigor and practical relevance, setting them apart from competitors who may lack such integrated approaches.
  • CodePath's emphasis on diversity and inclusion, supported by grants and sponsorships, uniquely positions them to address the tech industry's talent gap.