Full-Time

Senior User Acquisition Manager/Lead

PC Console Games

Confirmed live in the last 24 hours

Tencent

Tencent

10,001+ employees

Internet platform for social, gaming, fintech

Consumer Software
Enterprise Software
Fintech
AI & Machine Learning
Gaming

Expert

London, UK + 1 more

More locations: Liverpool, UK

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • Over 10 years of experience in UA deployment for console or PC games, covering the entire lifecycle of game deployment.
  • Experience in global game channel deployment and user growth, or experience related to overseas application growth.
  • Data-driven mindset, with experience and ability in data analysis.
  • Creative content ability, with experience in game creativity and execution.
  • Fluent in English to work.
Responsibilities
  • Responsible for global advertising paid media for console and PC game titles, overseeing the overall planning, creative design, and production of UA materials for global distribution projects, accountable for advertising efficiency metrics.
  • Regularly generate advertising material concepts, develop and execute creative solutions for different regions and stages based on regional market deployment plans.
  • Data-driven approach, collaborate with overseas advertising channels to promote intelligent deployment and user growth.
  • Familiarity with various mainstream paid media/channels, matching game characteristics with channel features, integrating marketing resources, and quantifying results.

Tencent is a technology company that focuses on enhancing the daily lives of internet users and assisting businesses in their digital transformation. It operates in various sectors, including social networking, entertainment, fintech, and cloud computing. Tencent's main products include WeChat, a messaging and mobile payment app with over a billion users, and Tencent Games, which produces popular video games like Honor of Kings and PUBG Mobile. The company generates revenue through online advertising, subscription services, in-app purchases, and its financial services, such as WeChat Pay. Tencent Cloud provides businesses with scalable digital solutions, including data storage and computing power. What sets Tencent apart from its competitors is its diverse portfolio and strong presence in both consumer and enterprise markets. The company's goal is to enrich user experiences and support businesses in their digital journeys.

Company Stage

IPO

Total Funding

$31.5M

Headquarters

Shenzhen, China

Founded

1998

Growth & Insights
Headcount

6 month growth

-14%

1 year growth

-14%

2 year growth

-13%
Simplify Jobs

Simplify's Take

What believers are saying

  • Tencent's AI collaborations enhance its enterprise-grade capabilities, opening new B2B revenue streams.
  • The HunyuanVideo AI model could revolutionize content creation with cinematic quality video generation.
  • Acquiring Kuro Games strengthens Tencent's gaming portfolio, increasing market share potential.

What critics are saying

  • US DOJ antitrust investigations could lead to legal and financial repercussions for Tencent.
  • Resignation of directors from Epic Games board may weaken Tencent's gaming industry influence.
  • Investment in bit.bio exposes Tencent to potential ethical and regulatory scrutiny in biotechnology.

What makes Tencent unique

  • Tencent's WeChat app integrates messaging, social media, and mobile payments seamlessly.
  • Tencent Games is a global leader with popular titles like Honor of Kings and PUBG Mobile.
  • Tencent Cloud offers scalable solutions for businesses, enhancing digital transformation efforts.

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