Full-Time
Senior User Acquisition Manager/Lead
PC Console Games
Confirmed live in the last 24 hours
Tencent
10,001+ employees
Internet services for social and gaming
Senior, Expert
London, UK + 1 more
More locations: Liverpool, UK
- Over 10 years of experience in UA deployment for console or PC games, covering the entire lifecycle of game deployment.
- Experience in global game channel deployment and user growth, or experience related to overseas application growth.
- Data-driven mindset, with experience and ability in data analysis.
- Creative content ability, with experience in game creativity and execution.
- Fluent in English to work.
- Responsible for global advertising paid media for console and PC game titles, overseeing the overall planning, creative design, and production of UA materials for global distribution projects, accountable for advertising efficiency metrics.
- Regularly generate advertising material concepts, develop and execute creative solutions for different regions and stages based on regional market deployment plans.
- Data-driven approach, collaborate with overseas advertising channels to promote intelligent deployment and user growth.
- Familiarity with various mainstream paid media/channels, matching game characteristics with channel features, integrating marketing resources, and quantifying results.
Tencent is a technology company that focuses on enhancing the daily lives of internet users and supporting businesses in their digital transformation. It operates in various sectors, including social networking, entertainment, fintech, and cloud computing. Tencent's main products include WeChat, a messaging and mobile payment app with over a billion users, and Tencent Games, which produces popular video games like Honor of Kings and PUBG Mobile. The company generates revenue through online advertising, subscription services, in-app purchases, and its financial services, such as WeChat Pay. Tencent Cloud provides businesses with scalable digital solutions, including data storage and computing power. Unlike many competitors, Tencent has a diverse portfolio that allows it to cater to both individual users and enterprises, making it a significant player in the global tech landscape.
Company Stage
IPO
Total Funding
$31.5M
Headquarters
Shenzhen, China
Founded
1998
6 month growth
↓ -14%1 year growth
↓ -14%2 year growth
↓ -13%
Simplify's Take
What believers are saying
- Tencent's strategic investments, such as the $15M Series A for Chainbase, highlight its commitment to pioneering blockchain technology.
- The development of Final Fantasy XIV Mobile with Square Enix showcases Tencent's ability to collaborate with major gaming companies, potentially leading to blockbuster titles.
- Tencent's expansion into new markets, like its strategic partnership with GMM Music in Thailand, indicates robust growth opportunities and increased global influence.
What critics are saying
- Tencent's heavy reliance on the Chinese market exposes it to regulatory risks and geopolitical tensions that could impact its operations.
- The competitive landscape in sectors like gaming and fintech is intense, with rivals like Alibaba and ByteDance posing significant threats.
What makes Tencent unique
- Tencent's diverse portfolio, spanning social networking, gaming, fintech, and cloud computing, allows it to leverage synergies across different sectors, unlike competitors focused on single industries.
- WeChat's integration of messaging, social media, and mobile payments into one platform provides a unique, all-in-one user experience that is unmatched globally.
- Tencent's significant investments in emerging technologies like blockchain and AI position it at the forefront of innovation, differentiating it from more traditional tech companies.
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