Full-Time

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Confirmed live in the last 24 hours

NASCAR

NASCAR

1,001-5,000 employees

Manages NASCAR's digital presence and fan engagement

No salary listed

Entry, Junior

Bassett, VA, USA

In Person

Category
Customer Experience & Support
Customer Support
Responsibilities
  • Assist guests in the suite

NASCAR Digital Media oversees the online presence and fan engagement for NASCAR, managing the official website nascar.com. The platform enhances race-day experiences with live leaderboards and provides a variety of content, including news articles and video highlights. It integrates digital marketing with traditional sponsorship strategies, offering advertising opportunities and distributing live races through streaming services. The goal is to adapt to the changing media landscape and attract a new generation of fans.

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Daytona Beach, Florida

Founded

1947

Simplify Jobs

Simplify's Take

What believers are saying

  • Esports focus attracts younger audiences, diversifying fan engagement strategies.
  • In-season challenges with prize money boost viewer interest and engagement.
  • Collaborations with digital collectible brands enhance fan interaction through unique experiences.

What critics are saying

  • Relocating races may disrupt existing fan engagement and local sponsorships.
  • Increased pressure on digital platforms may strain technological infrastructure.
  • Digital collectibles risk alienating traditional fans, affecting overall engagement metrics.

What makes NASCAR unique

  • NASCAR Digital Media integrates traditional and digital marketing for comprehensive fan engagement.
  • The platform offers real-time race data, enhancing the race-day experience for fans.
  • NASCAR's hybrid media approach expands its global reach through streaming partnerships.

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Benefits

Wellness Program

Flexible Work Hours

Company News

Racing News
Jun 28th, 2025
NASCAR Inspection Issues: EchoPark Speedway (June 2025)

NASCAR Cup Series drivers are racing at EchoPark Speedway this weekend.

WTOP
Jun 27th, 2025
NASCAR's Cup Series to debut In-Season Challenge as $1 million backdrop to points race for title

HAMPTON, Ga. (AP) - The debut of NASCAR's In-Season Challenge in Saturday night's Cup Series race in Atlanta generated differing opinions and expectations from drivers.

PR Newswire
Jun 26th, 2025
NASCAR & iRacing Renew Partnership with PlayVS as the Exclusive Partner for the 2025-26 eNASCAR College iRacing Series

LOS ANGELES, June 26, 2025 /PRNewswire/ - PlayVS, the leading amateur esports platform, is proud to announce the renewal of its groundbreaking partnership with NASCAR and iRacing, reaffirming its commitment to supporting the rapidly expanding eNASCAR College iRacing Series.

S36 Bet Bonus
Jun 22nd, 2025
Richard Childress Racing Names BetMGM Official Sports Betting Operator

BetMGM will collaborate with the iconic NASCAR team on a variety of marketing and activation assets, including primary sponsorship for select races during the 2021 NASCAR Cup Series, and the designation as the Official Sports Betting Operator of Richard Childress Racing.

Napa Valley Press
Jun 19th, 2025
Is NASCAR moving its street race from Chicago to sunny San Diego next year?

Is NASCAR moving its street race from Chicago to sunny san diego next year?