Full-Time

Engagement Marketing Manager

Dmg Media

Dmg Media

201-500 employees

Global multimedia news publisher reaching millions daily.


Mid

London, UK

Required Skills
Marketing
Requirements
  • Marketing degree or qualification
  • Good A Levels, ideally English, Maths, Science
  • Minimum of three years marketing experience, ideally in engagement marketing/subscriptions marketing
  • Understanding and qualification within Behavioral Science
  • Experience working with Piano
  • Strong CRM marketing experience
  • Fluency in English
  • Proficiency in MS Office
  • Expert Excel skills
Responsibilities
  • Develop and execute automated lifecycle marketing journeys
  • Manage onboarding, early life, and inlife programs
  • Identify strategies to reduce churn on trial activity
  • Utilize subscription features to increase engagement and drive loyalty
  • Optimize the cancellation 'winback' campaign
  • Collaborate with Editorial, Design, and CRM/Data teams
  • Understand the different customer segments along the subscriber journey
  • Build strong working relationships with internal teams
  • Maintain professionalism and act as an ambassador for subscriptions
  • Effectively manage the allocated budget
  • Contribute new ideas and suggestions
  • Stay up to date with industry news and competitor activity

Company Stage

N/A

Total Funding

N/A

Headquarters

, United Kingdom

Founded

2008

Growth & Insights
Headcount

6 month growth

13%

1 year growth

22%

2 year growth

24%