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Full-Time

Copywriter

Posted on 7/18/2024

Alma

Alma

1,001-5,000 employees

Digital platform connecting clients with therapists

Hardware
Financial Services
Biotechnology
Healthcare

Compensation Overview

$80k - $105kAnnually

Junior

Remote in USA

Category
Content & Writing
Copywriting
Required Skills
Marketing
Requirements
  • 1-3 years of copywriting experience
  • Experience writing digital ads and marketing emails
  • Exceptional writing, editing, and research skills
  • Ability to follow and apply brand voice and tone guidelines
  • Interest in the mental health care space
  • Comfortable working collaboratively and independently
  • Strong attention to detail
Responsibilities
  • Write, review, and edit copy for various channels and audiences
  • Work with cross-functional stakeholders to understand messaging needs
  • Collaborate with designers to produce digital ads, emails, and other assets
  • Support brand campaigns to differentiate Alma from competitors
  • Partner on the growth and evolution of Alma's brand voice and tone

Alma connects individuals seeking mental health services with a variety of therapists through its digital platform, helloalma.com. The platform primarily serves clients looking for therapy for issues like anxiety, depression, personal growth, and relationship challenges. Alma's approach focuses on making therapy more affordable by partnering with insurance companies, allowing clients to save an average of 77% on therapy costs. This significant cost reduction helps to broaden access to mental health care. Additionally, Alma supports therapists by offering resources for continuing education and professional development, ensuring they are well-prepared to assist their clients. The company emphasizes the importance of the client-therapist relationship, working to match clients with therapists who best meet their individual needs. Alma operates on a membership model, where therapists pay a fee to join the platform and access its resources and client base.

Company Stage

Series D

Total Funding

$223.5M

Headquarters

New York City, New York

Founded

2018

Growth & Insights
Headcount

6 month growth

10%

1 year growth

28%

2 year growth

120%
Simplify Jobs

Simplify's Take

What believers are saying

  • Alma's recent $130 million Series D funding round, backed by major investors like Thoma Bravo and Cigna Ventures, positions the company for aggressive expansion and product development.
  • The platform's network has scaled over 3X to 8,000 mental health providers, indicating robust growth and a broad reach across all 50 states.
  • Alma's dual focus on client affordability and therapist support creates a sustainable ecosystem that benefits both parties, potentially leading to high user satisfaction and retention.

What critics are saying

  • The mental health sector is highly competitive, requiring Alma to continuously innovate to maintain its market position.
  • Rapid expansion and scaling could lead to operational challenges, including maintaining the quality of therapist-client matches.

What makes Alma unique

  • Alma's partnership with insurance companies significantly reduces therapy costs, making mental health services more accessible compared to competitors.
  • The platform not only connects clients with therapists but also provides continuing education and professional development resources for therapists, ensuring high-quality care.
  • Alma's strong emphasis on matching clients with the right therapists enhances the effectiveness of therapy sessions, setting it apart from more generic platforms.
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