Full-Time

Associate – Paid Search & Social

Confirmed live in the last 24 hours

Mediabrands

Mediabrands

10,001+ employees

Global media and marketing solutions provider

Data & Analytics
Consumer Goods

Compensation Overview

$50kAnnually

Entry, Junior

New York, NY, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Google AdWords
Data Analysis
PowerPoint/Keynote/Slides
Requirements
  • Proficiency in MS Office applications (Excel, Outlook, PowerPoint, Word, etc.)
  • Process oriented, with the ability to juggle many tasks at one time. Time management skills are critical
  • Excellent writing and communication skills
  • Excellent quantitative and qualitative analysis skills
  • Previous experience executing multiple campaigns in Meta (Facebook and Instagram) and one other platform. (X [formerly Twitter], Snapchat, Pinterest, TikTok, Reddit and LinkedIn)
  • Thorough knowledge of said social platform capabilities and how to set up a variety of campaigns with differing objectives.
  • Understanding of the SEM industry, including major players and supporting technology (bid management tools (SA360, Marin/Kenshoo), AdWords, and Microsoft Ads)
  • Ability to understand high-level client goals and how they translate into media strategy when applied via online technologies
  • Grasp of how to test marketing tactics and achieve performance metrics
  • Expert ability in keyword research, ad copywriting, landing page optimization, and bid management
  • Comfortable routinely working closely with peers and internal teams in-person and via email, phone and video.
  • Strong organizational skills, ability to multitask in a fast-paced environment, ability to prepare presentations and share with internal stakeholders.
  • KINESSO does not require candidates to have a college degree
Responsibilities
  • Ensuring campaign shells are built to client specifications and are properly QA'ed
  • Formatting reporting data and compiling insights
  • Train associates on platform execution
  • Understand client goals and how to maximize those measures of success through tactical strategies, technologies, and analyzation of data
  • Brainstorm and research targeting and copy ideas for specific campaigns, including new betas and opportunities with our partners
  • Set-up promoted paid social posts, including coordination of assets between creative agencies, client teams, and other partners
  • Point of contact for client communications
  • Contribute to status & reporting calls both internally and with client/social platform partners
  • Optimize, test, and maintain advertising campaigns
  • Work with associate on development of end of campaign reports and crafting insights which is provided to the client
  • QA associate work when applicable, including campaign builds, Prisma & other billing related items, reports, etc.
  • Draft POVs on potential paid social opportunities to pitch to the client
  • First point of contact for billing needs, including client budgets and reconciling all campaigns to ensure that client receives all planned media and is invoiced/credited properly

Mediabrands focuses on providing media and marketing solutions that help clients grow their businesses. The company uses data analysis and technology to create customized advertising strategies and content that aim to improve clients' return on investment. Mediabrands stands out from its competitors by offering a wide range of services, including media planning, buying, and optimization, along with content creation and distribution. Its goal is to adapt to the changing media landscape while promoting an inclusive work environment that values diverse perspectives.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

Simplify Jobs

Simplify's Take

What believers are saying

  • Personalized marketing strategies are gaining traction, enhancing Mediabrands' service offerings.
  • AI-driven content creation tools enable efficient and scalable marketing campaigns.
  • The integration of AR in advertising enhances customer engagement and experience.

What critics are saying

  • Increased competition from digital-first agencies leveraging AI for media buying.
  • Ad-blocking technology could impact Mediabrands' digital advertising effectiveness.
  • Data privacy regulations may limit Mediabrands' data-driven strategies.

What makes Mediabrands unique

  • Mediabrands excels in data-driven strategies and innovative content creation.
  • The company offers comprehensive media planning, buying, and optimization services.
  • Mediabrands leverages advanced analytics and cutting-edge technology for tailored media solutions.

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