Communication Specialist 2

Full Salary Ranges:  $61,000 - $83,100 Yearly

Anticipated Hiring Ranges: $61,000 - $72,300 Yearly

Why do I see two salary ranges?

The City of Greeley in compliance with Colorado state law, includes a salary range for all positions posted.  This law is intended to improve wage transparency.  The City of Greeley, in support of wage transparency posts both the full salary range for each position (what you might anticipate your earnings could be if you work for the City of Greeley for some time), as well as the anticipated hiring range (the range within which the City anticipates making an offer).  The actual offer extended will be based on your years of relevant experience, education, certifications and potentially other factors.  

City of Greeley's Total Rewards

The City of Greeley is proud to offer a robust benefits package in addition to your wages.  This package includes health and wellness, retirement savings, discounted access to Greeley facilities and more. 

Benefits: This position is benefits eligible. Please view our benefits guide here.

Job Summary

The Communication Specialist II is a key member of the City of Greeley’s Communication & Engagement Department, working collaboratively with designated city leadership to develop, implement, and manage high-level strategic communication and engagement initiatives.

This role ensures that residents and stakeholders are well-informed about city projects, services, operations, and infrastructure through a diverse mix of tactics—including marketing, advertising, social media, websites, and in-person engagement. The ideal candidate brings strong strategic thinking, the ability to translate complex civic topics into accessible messages, and a commitment to transparent, community-centered communication.

Experience, Knowledge, Skills

Minimum Requirements

• Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a closely related field.
• Three (3) to four (4) years of progressively responsible professional experience in strategic communications, public engagement, content creation, or media relations.
• Possession of a valid driver’s license.

• Familiarity with municipal or public sector communication is preferred.

  OR

• Any combination of related education, experience, certifications and licenses that will result in a candidate successfully performing the essential functions of the job,

Preferred

• Bilingual in English and Spanish.

Knowledge, Skills, and Abilities

• Strong writing and editing skills, with the ability to produce high-quality, public-facing content across platforms such as press releases, websites, social media, marketing materials, and newsletters.

• Proficient in developing and executing strategic communication plans that align with organizational goals and engage key stakeholders.

• Experience managing digital communication platforms, including social media channels, website content management systems, and email marketing tools.

• Ability to translate complex topics into accessible, engaging messages for diverse community audiences.

• Strong project coordination skills, including managing timelines, deliverables, and cross-departmental collaboration.

• Comfort with public engagement, including face-to-face outreach at events, forums, or with community partners.

Essential Functions

           Strategic Operational Support

• Provides direction and context for communications, public education, promotion, and public relations work for assigned departments and divisions.

• Collaborates with staff across departments to support face-to-face outreach at events and forums.

• Manages production of communication collateral, working with graphic design and video teams.

• Assists with event preparation, signage, photography, and videography as needed.

  Strategic Communications and Engagement

• Designs, implements, and evaluates strategic communication plans for various departments.

• Coordinates planning efforts related to timelines, budgets, media buys, and engagement tools.

• Serves as project coordinator, aligning cross-functional communication work between stakeholders, consultants, and partners.

• Aligns messaging with the City's mission, values, and brand.

  Copywriting and Editing

• Creates content for press releases, websites, newsletters, blog posts, video scripts, presentations, and more.

• Edits materials created by staff or leadership to ensure alignment with communication standards and goals.

  Media Relations

• Coordinates and submits press releases, pitches stories, and responds to media inquiries.

• May serve as spokesperson and schedule interviews with media professionals.

• Monitors public sentiment and supports reputation management as needed.

Travel

• Approximately 10% flexible, local travel required.

Supervisory Responsibilities

• NA

Work Environment and Physical Requirements

Work Environment

• Primarily based in a standard office environment, which involves working at a desk or workstation for extended periods

• This position may occasionally require visits to other offices or off-site locations for meetings or project work, depending on job responsibilities

• May be required to work extended hours in the evening, or weekends

• The noise level is generally low to moderate, consistent with a typical office setting

Physical Requirements

• Mobility: Minimal physical effort typically found in clerical work. occasional walking or standing, ability to move throughout office location

• Dexterity: Ability to perform repetitive movements for typing, writing, and operating office equipment

• Strength: Ability to lift or carry objects weighing up to 15 pounds occasionally

• Endurance: Ability to maintain focus and productivity for periods while performing job duties

• Flexibility: Infrequent need to perform the following physical activities: bend/stoop/squat, climb stairs, push or pull, reach above shoulders

• Vision and Hearing: Sufficient visual ability to read printed or digital documents, view computer screens, and perform detail-oriented tasks. Adequate hearing to participate in verbal conversations, virtual, phone, and in person communications

EOE Statement: The City of Greeley provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

ADA Statement: We are committed to an inclusive and barrier-free search process. We provide accommodations for applicants requesting accommodation through the search process such as alternative formats of this posting.  Individuals with disabilities in need of accommodations throughout the search process should contact the ADA Coordinator at: [email protected] .

Conditions of Employment: Candidates must successfully complete all pre-employment screenings and employment eligibility verification. Pre-employment screenings include a drug test, a background and national sex offender search, a motor vehicle record search, and for some positions, a physical demands evaluation. For more information about City policies and practices during the recruitment process, including but not limited to EOE, Reasonable Accommodation, and pre-employment screenings, please visit our career page HERE.