APPLICATION INSTRUCTIONS:
CURRENT PENN STATE EMPLOYEE (faculty, staff, technical service, or student), please login to Workday to complete the internal application process. Please do not apply here, apply internally through Workday.
CURRENT PENN STATE STUDENT (not employed previously at the university) and seeking employment with Penn State, please login to Workday to complete the student application process. Please do not apply here, apply internally through Workday.
Approval of remote and hybrid work is not guaranteed regardless of work location. For additional information on remote work at Penn State, see Notice to Out of State Applicants.
POSITION SPECIFICS
Penn State is currently seeking a Digital Content Strategist in supporting Four Diamonds, a gift fund dedicated to conquering childhood cancer by assisting children and their families through superior care, comprehensive support and innovative research. As a member of the Division of Development and Alumni Relations, you can play an integral role in Penn State’s future and contribute to one of the most successful fundraising and alumni relations operations in the country.
Reporting to the Marketing Director and working closely with the Four Diamonds team as well as other partners, the Digital Content Strategist will:
Manage social media strategy, content creation, scheduling, engagement, and analytics
Create and edit digital content including blogs, websites, social media, ads, and print materials
Ensure brand consistency across all platforms through proofreading and content calendar management
Design visual assets and produce short-form videos to support campaigns and engage audiences
Collaborate on marketing campaigns with internal teams, external partners, agencies, and vendors
Lead paid advertising and SEO efforts to boost visibility and performance across digital channels
The successful candidate will have:
Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva) and video editing software;
Exemplary interpersonal and communication skills;
The ability to create and maintain an inclusive and respectful environment for all students and colleagues;
Strong writing, editing, and proofreading skills;
Experience with social media analytics, SEO, and paid advertising platforms;
Ability to manage multiple projects and meet deadlines in a fast-paced environment;
Passion for storytelling and mission-driven work;
A proven ability to self-motivate and work both independently and as part of a team;
A commitment to professional development, learning, and being mentored.
DDAR is supportive of flexible work arrangements when aligned with the ability to meet the needs of the unit and the essential duties of the position. Questions related to flexible work arrangements should be directed to the hiring manager during the interview process.
MINIMUM EDUCATION, WORK EXPERIENCE & REQUIRED CERTIFICATIONS
If filled as Marketing and Communications Specialist - Intermediate Professional, this position requires:
Bachelor's Degree
1+ years of relevant experience; or an equivalent combination of education and experience accepted
Required Certifications:
None
If filled as Marketing and Communications Specialist - Advanced Professional, this position requires:
Bachelor's Degree
3+ years of relevant experience; or an equivalent combination of education and experience accepted
Required Certifications:
None
Penn State’s Division of Development and Alumni Relations
If you believe in the power of higher education—and philanthropy—to shape the public good, you’ll excel right here in Penn State’s Division of Development and Alumni Relations (DDAR). Our organization includes more than 500 professionals engaging a community of more than 800,000 alumni who believe in the power of giving back. Across our interdisciplinary teams of fundraisers, alumni relations professionals, communicators, event planners, financial experts, and more, there is a place for you to make a difference in the lives of students and faculty while taking your own career to new heights. Learn more about us at raise.psu.edu and explore the success of our most recent campaign at greaterpennstate.psu.edu.
Building a Career and a Life at Penn State
Across all campuses and an online World Campus, our 100,000 students and 17,000 faculty and staff know the real measure of success goes beyond the classroom—it’s the positive impact made on communities across the globe. Penn State consistently ranks among the top academic and research universities in the world: psu.edu/this-is-penn-state/facts-and-rankings
This position is based at Penn State Health and the College of Medicine in Hershey, Pennsylvania. With proximity to New York, Washington, D.C., Philadelphia, and other major metropolitan centers, and with strong ties to Penn State’s University Park campus, located less than two hours away, Penn State Health and Penn State College of Medicine connects central Pennsylvania with world-class medical care, research, and education.
Known to residents and visitors as “the Sweetest Place on Earth,” the city of Hershey is still home to the chocolate company created by Milton S. Hershey, and thousands of families each year enjoy the fun of Hershey Park, with its more than seventy rides and attractions. Hershey also welcomes avid golfers to four world-class courses, and the area offers a range of outdoor activities, including fishing and biking. Penn State Health Milton S. Hershey Medical Center is just thirteen miles from the center of Pennsylvania’s state government in Harrisburg, ranked as one of the top cities in the country to raise a family. To discover why residents love our region, please visit: http://visithersheyharrisburg.org
BACKGROUND CHECKS/CLEARANCES
This position requires the following clearances in addition to applicable background checks: PA State Police Criminal Background Check, PA Child Abuse History Clearance Form, and Federal (FBI) Fingerprint Criminal Background Check. This position requires that you operate a motor vehicle as a part of your job duties. A valid driver’s license and successful completion of a motor vehicle records check will be required in addition to standard background checks.Penn State does not sponsor or take over sponsorship of a staff employment Visa. Applicants must be authorized to work in the U.S.
SALARY & BENEFITS
The salary range for this position, including all possible grades, is $46,400.00 - $74,000.00.
Salary Structure - Information on Penn State's salary structure
Penn State provides a competitive benefits package for full-time employees designed to support both personal and professional well-being. In addition to comprehensive medical, dental, and vision coverage, employees enjoy robust retirement plans and substantial paid time off which includes holidays, vacation and sick time. One of the standout benefits is the generous 75% tuition discount, available to employees as well as eligible spouses and children. For more detailed information, please visit our Benefits Page.
CAMPUS SECURITY CRIME STATISTICS
Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and the Pennsylvania Act of 1988, Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR). The ASR includes crime statistics and institutional policies concerning campus security, such as those concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. The ASR is available for review here.
EEO IS THE LAW
Penn State is an equal opportunity employer and is committed to providing employment opportunities to all qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. If you are unable to use our online application process due to an impairment or disability, please contact 814-865-1473.
The Pennsylvania State University is committed to and accountable for advancing equity, respect, and belonging. We embrace individual uniqueness, as well as a culture of belonging that supports equity initiatives, leverages the educational and institutional benefits of inclusion in society, and provides opportunities for engagement intended to help all members of the community thrive. We value belonging as a core strength and an essential element of the university’s teaching, research, and service mission.
Federal Contractors Labor Law Poster
PA State Labor Law Poster
Penn State Policies
Copyright Information
Hotlines
Content & Writing (3)