Full-Time

Sr. Director Field Marketing-AMS

Posted on 8/20/2024

Cyberark

Cyberark

1,001-5,000 employees

Privileged access security solutions provider

Cybersecurity

Senior, Expert

Remote in USA + 1 more

More locations: Newton, MA, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Sales
Management
Segment
Marketing
Data Analysis
Requirements
  • 15+ years in modern, revenue-oriented marketing organizations in global cloud/SaaS/cybersecurity companies, driving new logo and expansion motions across enterprise, mid-market and SMB.
  • Successful history of execution excellence in leading top/middle/bottom of the funnel programs, including digital marketing, events, ABM and channel co-marketing.
  • Track-record of transcending organizational boundaries, mobilizing collaboration at various levels, and fostering strong relationships and one team mentality.
  • Comprehensive grasp of funnel analytics and in applying measures to consistently enhance each phase of the conversion process, leading to pipeline creation, velocity and bookings.
  • Adept at planning and managing resources & investments effectively, prioritizing critical tasks, and allocating wisely based on business goals.
  • Exceptional communication skills at executive level with ability to simplify complex issues and drive clarity.
  • In-depth understanding of sales & channel, and how to communicate with and activating them.
  • 8 + years of management experience in building open, inclusive and high-performing teams
  • Openness to travel as necessary for the role's responsibilities.
Responsibilities
  • Accelerate business growth through innovative marketing strategies for the region, leveraging global & regional programs including direct marketing, channel marketing, events, and digital programs.
  • Interlock with sales leadership and functional leaders to drive new logos & cross-sell motions – implementing Account Based engagement and programmatic revenue marketing to deliver pipeline generating programs based on data-driven insights.
  • Champion regional & segment market intelligence to influence campaign & program strategies and ensure optimal marketing mix, balancing direct/channel/ABM/digital investments.
  • Drive worldclass execution excellence to increase mindshare, market & wallet share, and partner share in the region, creating differentiated buyer’s journeys that set us apart from our competitors.
  • Own strategic investment and management of regional marketing budget to drive program performance and scale execution effectiveness. A disruptive thinker with big ideas uninhibited by budget, yet rigorous in spend management with ability to pivot as needed.
  • Build and grow an A-player revenue marketing team as a strategic business partner for the field. A transformative leader with passion, authenticity and empathy.

CyberArk focuses on privileged access security, which is essential for protecting sensitive data and infrastructure in various environments, including enterprises and cloud systems. Their products work by managing and securing privileged credentials and secrets, which are often targeted by cyber attackers. This includes solutions for privileged access management, endpoint privilege security, and application access management. CyberArk stands out from competitors by offering a comprehensive suite of software and services tailored to meet the needs of large enterprises, government agencies, and financial institutions. The company's goal is to help organizations strengthen their security measures and ensure compliance with regulatory standards.

Company Stage

IPO

Total Funding

$62.7M

Headquarters

Newton, Massachusetts

Founded

1999

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • CyberArk's revenue grew 26%, reaching $434 million, showcasing strong financial performance.
  • The promotion of Matt Cohen to CEO may drive strategic growth and innovation.
  • Opening a new facility in Hyderabad expands CyberArk's global presence in Asia.

What critics are saying

  • Integrating Venafi may disrupt operations and customer service for CyberArk.
  • Rapid machine identity growth could challenge CyberArk's management capabilities.
  • New CEO Matt Cohen's strategic shifts may impact CyberArk's market position.

What makes Cyberark unique

  • CyberArk leads in privileged access security, crucial for protecting enterprise data.
  • The company offers comprehensive solutions for privileged credentials and secrets management.
  • CyberArk's acquisition of Venafi enhances its machine identity management capabilities.

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Benefits

Flexible Work Hours

Remote Work Options

INACTIVE