Junior Brand Manager

Job Description

THE AGENCY

Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, media finance, consumer investing, fashion, trademark licensing, and philanthropy.  Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates, and amplifies opportunities for the people and organisations that shape culture and inspire the world.  The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations.

Named Most Valuable Sports Agency by Forbes for nine consecutive years, CAA represents more than 3,000 of the world’s top athletes in football, baseball, basketball, hockey, and soccer, in addition to coaches, on-air broadcasters, and sports personalities and works in the areas of broadcast rights, corporate marketing initiatives, social impact, executive search, and sports properties for sales and sponsorship opportunities.  Founded in 1975, CAA is headquartered in Los Angeles, and has offices in New York, Nashville, Memphis, Chicago, Miami, London, Munich, Geneva, Stockholm, Shanghai, and Beijing, among other locations globally. 

OVERVIEW

For more than 30 years, CAA Brand Management has helped brands of all shapes and sizes show up in new consumer product categories, experiences and territories, through licensing, strategic partnerships and joint ventures. CAA Brand Management is a division of Creative Artists Agency (CAA). Together we represent many of the most successful global brands and professionals working in television, film, music, theatre, video games, sports, and digital content. We also provide a range of strategic and marketing consulting services to corporate clients. 

CAA Brand Management is currently seeking someone who can juggle multiple projects at a time and thrives in a changing, fast-paced, commercial and creative environment. The candidate must be a self-starter, committed, highly motivated and work well in a team. They will have a key role in supporting the team across key brands and categories. The role includes brand and licensee management and must display a ‘can do’ attitude to working across all business functions both internal and external. 

Responsibilities include, but are not limited to:

Strategy & Innovation: 

• Bring knowledge and experience of the licensing industry. 
• Research and share insights on retail analysis, trends, and trade performance. 
• Research and share innovative brand, retail, and category extension strategies. 
• Research prospective partners and companies operating in strategic categories. 
• Support the client team and commercial team with deal and contract negotiation to maximise sales and revenue potential across a wide portfolio of partners and products. 

Operations & Results: 

• Own and manage the client’s licensee and deal trackers, and coordinate update calls with brand owners and local teams. Work with all regional teams to collate updates and respond to any other brand owners’ specific requests. 
• Own and coordinate the financial and contractual execution with the finance and business affairs teams. 
• Own the implementation of the brand extension processes and coordinate with all business functions (commercial, PD, finance, legal) where required. 
• Own and manage the forecasting and payment reporting in line with clients and internal deadlines, working closely with the commercial, finance teams, and licensees. 
• Support the creation of brand decks, sales tools, point of view documents, and client review documents, working with the rest of the client team and creative and strategy teams. 
• Support or, in some cases, own the management (commercial, product development, marketing) of licensees. 
• Support the management of brands to help drive strategy and brand knowledge to the local CAA sales teams. 
• Support the development and implementation of client retail strategies. 
• Coordinate the team’s calendars and project deliveries. 

Customers & Relationships: 

• Support the rest of the client team in the management of the brands. 
• Build and nurture strong, trusting, long-term professional relationships with brand owners, internal stakeholders, and licensees, with a client-first mentality. 
• Serve as a key point of contact between brand owners, business development teams, and other internal stakeholders. 
• Build, nurture, and manage partnerships, both new and existing, for all specified brands. 
• Ensure brand information is communicated internally and efficiently to support sales teams. 

Leadership & Teams: 

• Work cohesively with other team members to deliver successful brand extension programmes internally with all business functions. 
• Support the business development teams by providing the necessary tools for finding new licensees in line with the brand owner’s objectives, coordinating and compiling reports. 
• Work with product development teams to ensure the brand creative strategy is applied throughout the programme, and that processes are followed and creative tools/assets are available. 
• Inspire and motivate all internal teams with a positive outlook and solution-driven approach. 

QUALIFICATIONS/REQUIREMENTS

• Experience in a licensing role, either with a brand owner, agency or licensee.
• A bachelor’s degree in a related field would be advantageous but is not essential.
• Experience of working with businesses across multiple categories.
• Have a keen eye for detail and excellent organisational skills.
• Team player with a positive can-do approach and solution-orientated style. 
• Be a creative thinker with a pragmatic approach.
• Able to work under pressure and meet short deadlines. 
• Capacity to work in a fast-paced environment and prioritise workload.
• Solid presentation, communication, networking and influencing skills. 
• Basic computer skills: MS Word, Excel, and PowerPoint.

Please ensure you provide complete and legible information in your application. An incomplete application may affect your consideration for employment.Creative Artists Agency (“CAA”) is committed to promoting equal opportunities in employment and creating a workplace culture in which diversity and inclusion is valued and everyone is treated with dignity and respect. As part of our zero-tolerance approach to discrimination in any form, you and any job applicants will receive equal treatment regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation, or any other legally recognised protected basis under UK law.Please inform CAA’s Recruitment Department if you need any assistance completing any forms or to otherwise participate in the application process.CAA does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by CAA to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that CAA will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.