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Product Analyst
Updated on 3/20/2023
San Francisco, CA, USA
Experience Level
Desired Skills
Google Analytics
  • A bachelor's degree or equivalent
  • Excellent quantitative and analytical skills
  • 2-5 years experience analyzing site performance
  • Self-starter and able to work well with individuals at all levels and across functions
  • A data nerd. Passionate about embedding data-driven decisions within the organization
  • Exceptional problem solver with the ability to transition between detailed data and high-level insights
  • Strong storytelling skills, and comfortable presenting to all levels across the organization
  • Strong organizational skills coupled with highly effective communications
  • Advanced Experience with Amplitude and Google Analytics
  • Basic SQL skills
  • Experience analyzing A/B testing, pre/post analysis, and statistical analysis
  • Advanced Excel skills, Looker a plus
  • Experience with BI reporting tools
  • Build out dashboards to monitor site success and work cross-functionally to share these metrics across the organization
  • Work closely with product management, growth, and brand marketing teams to establish baselines, analyze performance, and understand the customer journey for Rothy's digital properties
  • Analyze and inform our site strategy - from structuring and informing the best way to gauge site performance to uncovering insights on potential opportunities to improve KPIs, including conversion
  • Partner with product management, growth and finance teams in defining, analyzing, and validating KPIs and success definitions for all site initiatives
  • Identify visitor and funnel trends, abandonment issues and other opportunities for improving site conversion rates
  • Deliver deep analysis and insights on site experience, features, user behavior trends, as well as measure the impact of site updates and feature releases
  • Provide actionable insights and recommendations to increase site conversion and drive site improvements
  • Identify the “why”, create a story around what is happening on the website, and present learnings and recommendations to cross-functional team members and leadership
  • Form recommendations based on analysis and present findings to the product management and leadership teams on product roadmap prioritization
  • Continuously evolve reporting to provide deeper, more actionable insights
  • Partner closely with marketing engineer to deeply understand and leverage all site events, tagging, and existing data on site journey and any new updates
Company Overview
Rothy's is a global women's lifestyle brand that transforms recycled plastic water bottles into beautiful, comfortable shoes.