PR Specialist

Job Summary:

WHO ARE YOU?

Do you enjoy dance music? Do you excel at media relations, writing and communications strategy? Then you’re in luck! Insomniac has an opportunity for a highly motivated self-starter who embodies both a passion for dance culture and a love of the public relations and marketing-communications space. Is this you? Read on…

WHO ARE WE?

Insomniac produces some of the most innovative, immersive music festivals and events in the world. Enhanced by state-of-the-art lighting, pyrotechnics and sound design, large-scale art installations, theatrical performers and next generation special effects, our events captivate the senses and inspire a unique level of fan interaction.  The quality of the Headliner experience is our top priority.

Insomniac produces 10,000 concerts, club nights and festivals for seven million attendees annually across the globe. Since its inception, Insomniac's events have taken place in 13 countries across five continents. The company's premiere annual event, Electric Daisy Carnival Las Vegas, is the world’s largest dance music festival and attracts more than 525,000 fans over three days. The company was founded by Pasquale Rotella and has been based in Los Angeles since it was formed in 1993.

THE ROLE

Insomniac is hiring a PR Specialist to join our vibrant, growth-minded culture rooted in respect, creativity, and connection. The ideal candidate is a self-motivated, independent thinker who develops creative yet pragmatic communications strategies to share Insomniac’s incredible story and engage audiences across all media channels where our growing fan base is seeking our content, within the music industry and broader media landscape. The PR Specialist will be able to drive and lead strategic projects from concept to completion, working both independently and collaboratively with internal and external team members anywhere in the world. Must have great interpersonal, communication and writing skills, impeccable attention to detail, and, importantly, an uncanny ability for storytelling. Highly prefer this role is based in Calabasas, CA, or Las Vegas, NV.

RESPONSIBILITIES

Media Relations & Communications

• Develop and execute strategies to support Insomniac’s communications goals

• Create, cultivate and maintain strong relationships with media across music, entertainment, lifestyle, and general news outlets

• Support media outreach and press opportunities around live events, festivals, charitable programs, and company announcements

• Manage media inquiries, coordinate interviews, and prepare spokespersons with key messaging

Content Development & Distribution

• Draft press releases, media alerts, pitches, and other written materials

• Partner with social media and content teams to ensure consistent brand messaging across channels

• Contribute creative yet pragmatic ideas to strengthen Insomniac’s visibility and thought leadership within the industry and community

Media Monitoring & Reporting

• Monitor media coverage and industry trends to proactively identify opportunities and consistently ensure accurate brand representation

• Track, measure, and report PR results, providing insights and recommendations for continuous improvement

Campaign & Project Management

• Lead projects from concept to completion, collaborating with internal teams and external partners

• Train and provide support in onboarding team members, clients, vendors and partners when needed

• All other projects and initiatives as identified

Philanthropy & Community Engagement

• Support the planning, coordination, and execution of signature philanthropy initiatives, including charity auctions, fundraising events, and community engagement campaigns

• Partner with cross-functional teams by managing timelines, tracking budgets, and ensuring seamless integration of philanthropic messaging across marketing, PR, and on-site activations

• Help maintain accurate impact reporting, track participation metrics, and contribute to storytelling efforts that highlight the company’s charitable impact

QUALIFICATIONS

• Minimum of 5 years’ experience in PR, media relations and/or journalism

• Strategic thinker with a program management background and a proven track record of meaningful results

• Able to quickly assess situations, turn obstacles into opportunities, and make decisions under time constraints and with a full workload

• Able to quickly create and edit a variety of communications that meet company standards, on deadline

• A modern communicator with interest and experience in integrated campaigns

• Able to work effectively and collaboratively with all personality types and with remote teams anywhere in the world

• Excellent interpersonal and diplomatic skills

• Bachelor's degree in public relations, marketing, journalism, or business, or equivalent work experience

WORK ENVIRONMENT

• Must enjoy working in dynamic, fast-paced environments and open office concept spaces, with often immediate deadlines, loud noise levels and drastic temperature and climate changes at varied event locations

• Must be able to manage their own time and balance their own workload while bringing a can-do, positive attitude to getting the job done, including working evenings and weekend hours, when necessary

Applicants for employment in the U.S. must possess work authorization, which does not require sponsorship by Insomniac for a visa

EQUAL EMPLOYMENT OPPORTUNITY

We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.

Insomniac strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Insomniac will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Insomniac also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process.  Insomniac will also provide reasonable religious accommodations on a case-by-case basis.

HIRING PRACTICES

The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Insomniac recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Insomniac may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.