Here’s what you’ll be doing:

• Campaign Execution and Optimization:
• Implement media campaigns across various social media platforms such as META, TikTok, Pinterest, X and more.
• Collaborate with media and performance managers to ensure campaigns are aligned with client objectives and target audiences.
• Monitor campaign performance, analyze and report on creative performance, and make data-driven recommendations for optimization.


• Media Buying and Management:
• Liaise with media vendors and partners to secure optimal ad placements and negotiate favorable rates.
• Stay updated on industry trends, audience behavior, and emerging advertising platforms to identify new opportunities for media buying and targeting strategies.


• Performance Marketing Implementation:
• Support the implementation of performance marketing tactics, such as social media marketing (SMM), influencer marketing (content creators), and conversion rate optimization (CRO).
• Collaborate with cross-functional teams, including SEO specialists, content creators, and creative, to ensure cohesive performance marketing strategies.


• Analytics and Reporting:
• Utilize performance analytics tools and platforms to track, measure, and analyze campaign performance.
• Prepare regular reports on campaign results, providing actionable insights and recommendations for optimization.
• Collaborate with the analytics team to develop measurement frameworks, pixel tracking and KPIs to evaluate campaign success.


• Collaboration and Communication:
• Coordinate with internal teams, including creative, Client Growth, and analytics, to ensure seamless execution of media campaigns and performance marketing initiatives.
• Communicate campaign progress, challenges, and recommendations to clients, providing clear and concise updates.
• Stay informed of client business objectives and goals to align media and performance strategies accordingly.
• Collaborate with Manager/Directors on development of brand strategies to meet and exceed client objectives.

Here’s what you have:

• Bachelor’s degree in marketing, advertising, business, or a related field.
• 3+ years of experience in digital media planning, buying, or performance marketing within a digital agency or marketing environment.
• Proficiency in digital advertising platforms, such as Google Ads, Facebook Ads, TikTok, programmatic buying platforms, and analytics tools.
• Solid understanding of performance marketing tactics, including SEM, SEO, affiliate marketing, and CRO.
• Strong analytical skills, with the ability to interpret data and derive actionable insights to optimize campaign performance.
• Familiarity with performance measurement and analytics tools, such as Google Analytics or similar platforms.
• Excellent attention to detail, organization, and project management skills to handle multiple campaigns simultaneously.
• Strong communication and collaboration skills, with the ability to work effectively in cross-functional teams.
• Proactive mindset, staying updated on industry trends, best practices, and emerging technologies in media and performance marketing.

Why you’ll love working here:

• Competitive salary and extensive benefits & wellness program
• Robust PTO
• Summer Fridays (also Winter, Spring and Fall Fridays!)
• A flexible, hybrid work model
• Family planning support including an expanded parental leave
• Participation in our sabbatical program
• Growth and development initiatives including “5W University”
• Access to season tickets for pro sports teams
• Charitable giving initiatives including company matching donation program and paid volunteer days