Client Strategy Senior Associate

Who You Will Be Working With

At PMG, our Client Strategy team plays a key role in shaping the media strategies that help brands grow, evolve, and connect meaningfully with their audiences. We’re not just managing campaigns—we’re working at the intersection of business insight, media planning, and cross-channel performance management to deliver results that matter.

You’ll partner with clients, media leads, analytics teams, and creative collaborators to manage and optimize full-funnel media strategies tailored to each brand’s goals. From forecasting and investment planning, to tracking campaign performance, your work will be focused on driving efficiency, scalability, and growth. You’ll translate complex data into clear, actionable insights and recommendations to guide decision-making, and censure strategies continuously evolve. 

Beyond execution, you’ll have the opportunity to refine internal processes, contribute to team planning, and support initiatives that push both client outcomes and agency standards forward. At PMG, we value curiosity, accountability, and creative thinking—and we believe in creating space for everyone on the team to lead, grow, and make an impact.

As a Senior Associate in Client Strategy, if you're excited about building strong client relationships, collaborating across teams, enjoy connecting media performance to broader business objectives, and motivated by delivering measurable growth through smart, integrated strategy, this is the place to do your best work.  

What You Will Do

• Develop and support full-funnel media strategies with a strong emphasis on performance outcomes, integrated paid digital channels to drive measurable business impact.
• Own and evolve methods to manage media budgets effectively, providing thoughtful forecasting and maintaining agility to optimize campaign performance in real-time, always aligning with evolving client goals.
• Monitor and analyze campaign performance, working closely with media and analytics teams to translate insights into actionable recommendations that drive value for clients.
• Lead in maintaining project organization by overseeing operational workflows, schedules, and go-to-market operations, ensuring seamless project execution and prioritization.
• Engage in direct client communications to foster strong relationships, understand their evolving needs, and proactively identify growth opportunities with regular, clear updates across all touchpoints.
• Show flexibility and adaptability in using preferred client platforms (e.g., Microsoft Suite, Google Workspace) to ensure smooth collaboration and efficient workflows.
• Build a foundational understanding of each client’s business by analyzing industry trends, target audiences, and competitive landscapes, creating a strategy that aligns with their unique market position.
• Serve as a bridge between clients, internal teams, and external partners, advocating for both client needs and internal team efficiency to drive comprehensive media strategies.
• Partner with clients and cross-functional teams to define clear, measurable digital marketing objectives, laying the groundwork for effective campaign execution.

What You Will Bring

• 3+ years of experience in Client Strategy, with a bachelor’s degree or equivalent work experience.
• You bring hands-on experience supporting integrated marketing campaigns, with a strong understanding of media channels and campaign performance metrics.
• You are skilled at translating campaign data into clear takeaways, helping connect strategic goals with executional outcomes.
• You are proficient in managing timelines, deliverables, and communication across internal teams and client stakeholders.
• You contribute to the development of briefs and strategic decks, helping articulate insights, positioning, and performance narratives.
• You collaborate across media, creative, and analytics to ensure client strategies are aligned, effective, and well-executed.
• You demonstrate strong attention to detail, a proactive mindset, and a desire to grow within a fast-paced, client-focused environment.
• A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
• A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by Leading by Example and nurturing strong relationships that empower others to excel.