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Full-Time

Growth Specialist

Confirmed live in the last 24 hours

Ambrook

Ambrook

11-50 employees

Comprehensive financial platform for agriculture

Food & Agriculture
Data & Analytics

Mid, Senior

New York, NY, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Sales
Cold Calling
Marketing
Requirements
  • At least 3 years of experience building demand for growth-stage startups, especially for companies prioritizing product-led growth.
  • Passion for solving problems for family-run businesses and a deep understanding of the challenges and opportunities facing our target customers.
  • Innate curiosity about the people and industry we’re working to serve.
  • Entrepreneurial mindset and a willingness to take on a wide range of tasks to support the growth of a fast-paced startup – there is no job above you, and no job below you.
Responsibilities
  • Develop and execute demand generation strategies across multiple channels including content marketing, paid advertising, social media, and cold calling.
  • Create and manage engaging content for Ambrook Education to drive awareness and interest in Ambrook’s software.
  • Plan and execute high-impact events, webinars, and trade shows to generate leads and build brand awareness.
  • Oversee digital marketing campaigns, optimizing for reach, engagement, and conversions.
  • Work closely with the BDR/SDR team to align outbound efforts with pre-funnel nurture strategies.
  • Develop and manage drip campaigns, ensuring timely and relevant follow-ups with leads.
  • Implement strategies to target high-value accounts and drive engagement.
  • Implement and maintain a lead scoring system to prioritize leads based on engagement and potential value.
  • Provide ongoing support to the sales team, ensuring leads are effectively nurtured and moved through the sales funnel.
  • Collaborate with sales to refine and optimize the lead qualification process.
  • Develop product marketing strategies to communicate the value proposition and differentiate our offerings.
  • Optimize conversion rates throughout the middle and bottom of the funnel through targeted campaigns and personalized messaging, including on our website.
  • Conduct A/B testing and analyze performance metrics to continuously improve conversion rates.
  • Support the sales team in closing deals, including participating in in-person meetings and presentations.
  • Provide the necessary tools and resources to facilitate a smooth transition from prospect to customer.

Ambrook provides an all-in-one finance platform tailored for agricultural operations, featuring automated bookkeeping, invoicing, expense reporting, and analytics, with support for multi-entity management and integration with various financial tools. The company's focus is on making sustainability profitable in agriculture and natural resource industries.

Company Stage

N/A

Total Funding

N/A

Headquarters

Denver, Colorado

Founded

2020

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • Ambrook's Series A funding round indicates strong investor confidence and provides the capital needed for further innovation and growth.
  • The launch of Ambrook Wallet offers a significant value proposition for farmers, simplifying financial transactions and potentially improving their financial health.
  • Partnerships with industry leaders like Stripe and Ag Data Transparent enhance Ambrook's credibility and expand its technological capabilities.

What critics are saying

  • The agritech sector is highly competitive, and Ambrook must continuously innovate to maintain its edge.
  • Dependence on partnerships, such as with Stripe, could pose risks if these relationships were to change or dissolve.

What makes Ambrook unique

  • Ambrook's partnership with Stripe to launch Ambrook Wallet provides farmers with seamless access to funds, a unique financial tool in the agritech space.
  • Their collaboration with Ag Data Transparent ensures high standards of data privacy and transparency, setting them apart in an industry where data security is paramount.
  • Ambrook's focus on climate-smart farming solutions positions them as a forward-thinking player in addressing the challenges posed by climate change.