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Product Marketing Manager
Posted on 11/28/2022
Remote in USA • Dorchester, Boston, MA, USA
Experience Level
Desired Skills
  • At least 3 years of professional experience in a marketing, communications, design, customer success, or consumer research role
  • Core competencies in 2 or more key areas of product marketing: messaging and positioning; consumer insights; journey mapping; competitive analysis; collateral development and design; writing and editing; sales enablement; GTM planning and execution
  • Excellent written, verbal, and visual communication skills with high attention to detail
  • Problem-solving skills and the ability to manage cross-functional projects to completion
  • A collaborative spirit and strong desire to drive and achieve results
  • Comfortable in a smaller, rapidly evolving growth stage start-up environment working remotely
  • Work day-to-day with product and revenue teams, becoming the subject matter expert for our evolving features and platform capabilities
  • Collaborate on go-to-market strategies and run point on the launch journey for our new products and features
  • Explain the value of our platform in consumable ways to our revenue team and customers via enablement materials
  • Create internal and external- facing collateral to support our product development roadmap
  • Develop a deep understanding of our target markets, including buyer personas, user personas, key use cases, competitive landscape, and customer needs
Desired Qualifications
  • Experience in a early or mid-stage technology start-up
  • Familiarity with SaaS products and/or B2B technology space
  • Adobe CS suite, figma and/or other design platform proficiency
  • Experience in HR tech or supply chain companies

51-200 employees

Frontline retention & hiring platform
Company Overview
Workstep's mission is to make the supply chain a better place to work. WorkStep is the leading provider of Frontline Workforce Retention (FWR) solutions purpose-built for the modern supply chain.
  • Top class health & dental insurance
  • Flexible PTO
  • Flexible working schedule
  • Company equity
  • 401k match
  • Home office setup stipend
  • Wellness & fitness reimbursement
  • Fully remote team
  • Team building activities & off-sites
Company Core Values
  • Support those in need
  • Add long-term value
  • Question the status quo
  • Grant & build trust
  • Have fun