Full-Time

Marketing Operations Lead

Confirmed live in the last 24 hours

a.k.a. Brands

a.k.a. Brands

1,001-5,000 employees

Accelerates growth of DTC fashion brands

Consulting
Consumer Goods

Compensation Overview

$75k - $85kAnnually

Mid, Senior

Remote in USA

Remote position seeking candidates based in California.

Category
General Marketing
Growth & Marketing

You match the following a.k.a. Brands's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 3-5 years in a marketing operations position
  • Possess a strong understanding of how all channels operate separately and collectively to develop insights and inform go to market timings
  • Resolve issues, align cross-functional stakeholders, and drive operational excellence across the organization
  • Detail oriented
  • Ensure teams are adhering to the brand go to market calendar including timely delivery of briefs and creative assets, facilitating meetings and following up on pending issues
  • Possess an ability to make quick decisions, influence at all levels of the organization, raise awareness of foreseeable issues and escalate to leaders when required
Responsibilities
  • Support the Brand Manager with the development of the GTM calendar, coordinating timelines and deliverables with the channel leads to ensure alignment with Merchandising and Marketing calendars.
  • Oversee the planning, execution, and tracking of brand marketing initiatives, ensuring all milestones are met on time and within scope.
  • Provide regular project status updates and ensure clear communication across the global teams.
  • Identify opportunities to improve and evolve seasonal GTM processes, tools, and workflows to optimize efficiency and support global and regional teams in meeting critical KPIs.
  • Establish and maintain a Digital Asset Management (DAM) system or Google repository to organize creative assets, reports, and marketing documents for easy access via tools like ClickUp, Airtable, Dropbox, or Google Drive.
  • Partner with marketing leads to coordinate monthly and quarterly reporting, including campaign performance and quarterly hindsight reviews.
  • Develop and maintain standardized tools and practices to enable consistent execution across Merchandising, Marketing, and Design teams.

a.k.a. Brands helps direct-to-consumer (DTC) fashion brands grow by providing a platform with resources and support. This allows brand founders to focus on product development and customer experience while maintaining closer relationships with their customers. The company stands out by offering comprehensive assistance in areas like marketing and distribution, and it takes a stake in the brands it supports, aligning its success with theirs. The goal is to act as a growth accelerator for DTC fashion brands, helping them thrive in a competitive market.

Company Stage

IPO

Total Funding

N/A

Headquarters

West Hollywood, California

Founded

2018

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

-2%

2 year growth

-1%
Simplify Jobs

Simplify's Take

What believers are saying

  • Increased demand for sustainable fashion offers growth opportunities for eco-friendly brands.
  • Social commerce growth allows brands to enhance presence on Instagram and TikTok.
  • Virtual fashion shows enable global exposure without high costs of traditional shows.

What critics are saying

  • New CEO Ciaran Long may introduce strategic shifts disrupting current operations.
  • Physical retail expansion, like Princess Polly's store, introduces operational and financial risks.
  • Competitive market with established brands and new entrants poses a constant challenge.

What makes a.k.a. Brands unique

  • a.k.a. Brands focuses on direct-to-consumer fashion, bypassing traditional retail channels.
  • The company provides a comprehensive platform for brand growth, including marketing and distribution.
  • a.k.a. Brands aligns its success with its portfolio brands by taking a stake in them.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

401(k) Retirement Plan

401(k) Company Match

Employee Stock Purchase Plan

Paid Vacation

Paid Sick Leave

Paid Holidays