Full-Time

Marketing Specialist

Confirmed live in the last 24 hours

Turntide

Turntide

201-500 employees

Develops energy-efficient solutions for transportation and agriculture

Food & Agriculture
Industrial & Manufacturing
Energy

Mid

Newcastle upon Tyne, UK

35-45% of time spent at our Gateshead office.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Market Research
Lead Generation
Hubspot
Salesforce
Marketing
Requirements
  • Bachelor’s degree in Marketing, Business, Communications, or related field.
  • 3-5 years of experience in field marketing, event marketing, or demand generation.
  • Strong project management skills with the ability to multitask and meet deadlines.
  • Experience working with CRM tools (e.g., Salesforce) and marketing automation platforms (e.g., HubSpot, Marketo).
  • Excellent verbal and written communication skills, with the ability to present to diverse audiences.
  • 35-45% of time spent at our Gateshead office.
  • Ability to travel up to 25% of the time, including weekends and evenings, as needed for events.
Responsibilities
  • Organize and execute marketing events, trade shows, and product demonstrations in Europe, North America, and APAC.
  • Manage budgets, contracts, shipping and logistics, travel and hotel coordination, collateral and other booth materials, lead collection, and on-site setup and teardown.
  • Identify and secure speaking opportunities.
  • Identify and recommend event promotion and sponsorship opportunities.
  • Ensure brand consistency and professional presentation at all events.
  • Plan and implement regional marketing campaigns to support lead generation and customer engagement.
  • Work closely with sales teams to align marketing efforts with sales goals.
  • Develop localized marketing materials and communications tailored to specific markets.
  • Conduct market research to identify regional trends, competitive activity, and customer preferences.
  • Analyze the performance of field marketing activities and provide insights to improve future campaigns.
  • Track and report on KPIs such as event attendance, lead generation, and ROI.
  • Develop and maintain relationships with key stakeholders, including partners, vendors, and local influencers.
  • Collaborate with corporate marketing teams to align messaging and ensure brand consistency.
  • Act as the marketing liaison to the regional sales teams, providing them with the tools and support needed for success.
  • Serve as a brand ambassador, ensuring the company is represented professionally and consistently in the field.
  • Educate customers and partners on product benefits and industry trends through presentations, workshops, and networking events.

Turntide develops energy-efficient solutions for the transportation and agriculture sectors. In transportation, they partner with companies like Hitachi to retrofit trains with hybrid rail technology, utilizing their expertise in battery systems to electrify existing trains. In agriculture, their product, the Intelligent Barn, integrates hardware and software to enhance the welfare of dairy animals and improve farm operations while promoting sustainability. Unlike many competitors, Turntide focuses on creating partnerships to retrofit existing systems rather than building new ones from scratch. Their goal is to foster a sustainable ecosystem that helps various industries reduce energy consumption and minimize environmental impact.

Company Stage

N/A

Total Funding

$490.8M

Headquarters

Sunnyvale, California

Founded

2013

Growth & Insights
Headcount

6 month growth

-7%

1 year growth

-30%

2 year growth

-43%
Simplify Jobs

Simplify's Take

What believers are saying

  • Recognition as an Energy Transition Changemaker by COP28 underscores Turntide's leadership in sustainability and energy efficiency.
  • The launch of advanced products like the Turntide Whitehaven inverter and modular battery packs highlights their commitment to continuous innovation.
  • Strategic acquisitions and partnerships, such as with BrainBox AI and Hitachi, expand Turntide's market reach and technological capabilities.

What critics are saying

  • The divestiture of their Automation Division to BrainBox AI could lead to a loss of integrated capabilities and market share.
  • Operating in multiple sectors may dilute focus and resources, potentially impacting the quality and innovation of their solutions.

What makes Turntide unique

  • Turntide's focus on retrofitting existing systems with energy-efficient technology sets it apart from competitors who primarily develop new systems.
  • Their partnerships with industry giants like Hitachi enable them to leverage existing market presence and expertise, providing a competitive edge.
  • Turntide's diverse sector involvement, from transportation to agriculture, allows them to tap into multiple revenue streams and market opportunities.

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